diff --git a/client/landing/stepper/declarative-flow/internals/steps-repository/site-migration-upgrade-plan/index.tsx b/client/landing/stepper/declarative-flow/internals/steps-repository/site-migration-upgrade-plan/index.tsx
index 1aac7d4f05896..17b89bb44f7e7 100644
--- a/client/landing/stepper/declarative-flow/internals/steps-repository/site-migration-upgrade-plan/index.tsx
+++ b/client/landing/stepper/declarative-flow/internals/steps-repository/site-migration-upgrade-plan/index.tsx
@@ -23,7 +23,7 @@ const SiteMigrationUpgradePlan: Step = function ( { navigation, data } ) {
 	const translate = useTranslate();
 	const queryParams = useQuery();
 	const hideFreeMigrationTrialForNonVerifiedEmail =
-		( data?.hideFreeMigrationTrialForNonVerifiedEmail as boolean | undefined ) ?? false;
+		( data?.hideFreeMigrationTrialForNonVerifiedEmail as boolean | undefined ) ?? true;
 
 	const selectedPlanData = useSelectedPlanUpgradeQuery();
 	const selectedPlanPathSlug = selectedPlanData.data;
diff --git a/client/landing/stepper/declarative-flow/migration-signup.ts b/client/landing/stepper/declarative-flow/migration-signup.ts
index 66e959d68ed8c..5d2244d6b7854 100644
--- a/client/landing/stepper/declarative-flow/migration-signup.ts
+++ b/client/landing/stepper/declarative-flow/migration-signup.ts
@@ -191,11 +191,7 @@ const migrationSignup: Flow = {
 					}
 
 					return navigate(
-						addQueryArgs(
-							{ from: from, siteSlug, siteId },
-							STEPS.SITE_MIGRATION_UPGRADE_PLAN.slug
-						),
-						{ hideFreeMigrationTrialForNonVerifiedEmail: true }
+						addQueryArgs( { from: from, siteSlug, siteId }, STEPS.SITE_MIGRATION_UPGRADE_PLAN.slug )
 					);
 				}