diff --git a/README.md b/README.md
index 9b0ca56..81f5304 100644
--- a/README.md
+++ b/README.md
@@ -97,6 +97,8 @@ The following steps are required to deploy the infrastructure from the command l
 
 1. Create a resource group and deploy the infrastructure.
 
+   *There is an optional tracking ID on this deployment. To opt out of its use, add the following parameter to the deployment code below: `-p telemetryOptOut true`.*
+   
    ```bash
    RESOURCE_GROUP=rg-chat-basic-${LOCATION}
    az group create -l $LOCATION -n $RESOURCE_GROUP
diff --git a/infra-as-code/bicep/customerUsageAttribution/cuaIdResourceGroup.bicep b/infra-as-code/bicep/customerUsageAttribution/cuaIdResourceGroup.bicep
new file mode 100644
index 0000000..ea0e755
--- /dev/null
+++ b/infra-as-code/bicep/customerUsageAttribution/cuaIdResourceGroup.bicep
@@ -0,0 +1,4 @@
+targetScope = 'resourceGroup'
+
+// This is an empty deployment by design
+// Reference:  https://learn.microsoft.com/partner-center/marketplace-offers/azure-partner-customer-usage-attribution
diff --git a/infra-as-code/bicep/main.bicep b/infra-as-code/bicep/main.bicep
index c019ac7..a19900b 100755
--- a/infra-as-code/bicep/main.bicep
+++ b/infra-as-code/bicep/main.bicep
@@ -11,6 +11,12 @@ param baseName string
 @maxLength(36)
 param yourPrincipalId string
 
+@description('Set to true to opt-out of deployment telemetry.')
+param telemetryOptOut bool = false
+
+// Customer Usage Attribution Id
+var varCuaid = '6aa4564a-a8b7-4ced-8e57-1043a41f4747'
+
 // ---- Log Analytics workspace ----
 resource logWorkspace 'Microsoft.OperationalInsights/workspaces@2022-10-01' = {
   name: 'log-${baseName}'
@@ -104,3 +110,10 @@ module webappModule 'webapp.bicep' = {
     aiStudio
   ]
 }
+
+// Optional Deployment for Customer Usage Attribution
+module customerUsageAttributionModule 'customerUsageAttribution/cuaIdResourceGroup.bicep' = if (!telemetryOptOut) {
+  #disable-next-line no-loc-expr-outside-params // Only to ensure telemetry data is stored in same location as deployment. See https://github.com/Azure/ALZ-Bicep/wiki/FAQ#why-are-some-linter-rules-disabled-via-the-disable-next-line-bicep-function for more information
+  name: 'pid-${varCuaid}-${uniqueString(resourceGroup().location)}'
+  params: {}
+}