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Fully featured Next.js / React eCommerce boilerplate. Combine rich marketing content with product information to create highly converting online stores. Fully tuned for performance with JAMStack edge page generation.

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Crystallize NextJS Boilerplate

Crystallize Community Slack React: latest Next: latest code style: prettier code linter: Eslint

A fully-working ecommerce storefront boilerplate built with NextJS that runs on the headless ecommerce & GraphQL based product Information Management service Crystallize. Clone, run it up and sell!

⚠️ We also have some other open-source ecommerce storefronts that could be of your interest.

See a LIVE demo

Enjoy our demo furniture site.

Website that sell plants displaying them as a grid. Ecommerce created with the Crystallize NextJS boilerplate and powered by our GraphQL API


This Next.js boilerplate is a great starting point when building React ecommerce experiences that create wonderful user experiences because we focus on frontend performance.

Build a rich ecommerce that stands out from the others with our super structured PIM engine (Product Information Management) in Crystallize powering your product catalogue.

Site speed is an important component of the SEO checklist. Measuring core web vitals is important to make sure you rank higher in search engines and also improves your conversion rate. You sell attract more customers and sell more.

Build content rich eCommerce experiences. Freedom in content modeling builds the foundation for an successful content strategy.

Get Started Immediately

To get started, you can either watch the livestream where we create an ecommerce from zero to production explaining all the steps or follow the instructions below 👇.

Use the Crystallize CLI to bootstrap a project in 4 simple guied steps.

Simply run the following command (>= Node 8 required):

npx @crystallize/cli my-project

This will walk you through the steps:

  1. Choose the tech stack you want

    To get this storefront, select: Next.js - Complete ecommerce

  2. Specify your tenant (the name of your project)

    At this point, you can select our demo tenant (furniture) or use your own. If you choose your own, you will have to create the content on our Product Information Management

  3. Select if you want to support multiple languages

  4. Select the service API

    At this point, you can select between our demo Service API or your own service API tenant.

    A Service API is an open-source project that acts as backend for any of our open-source storefronts that currently hndles the basket, the checkout, the authentication, webhooks, etc. You can modify and/or extended it as you like. Deploy it to Vercel, Amazon Web Services, etc. (we're adding new provieders)

    Take into account that if you've selected your own tenant, you need to have your own service API because our demo Service API doesn't support products with different shape/attributes.

    To have your own Service API, you'll need to execute again, our CLI and select the option "Service API - Backend for any of the frontends"

Once your project has been created, you can simply navigate into your project's directory and run the following to start up your development server:

npm run dev
# or
yarn dev

This will start up the server on http://localhost:3000 for development.

App Structure


Put all your entry pages here. These are interpreted as separate routes by Next.js.


All your Vercel serverless functions.


We use the page-components/ directory to hold the actual component content related to entries in the pages/ directory.


All your shared React components.


All your related stuff to shapes. Components, styles, graphql queries and more.


UI related components live here. Color variables and simple shared components


Enable GraphQL and REST API communication and more for the browser client


Public resources hosted as static files

Deploying Your Project

There are multiple alternatives for deployments, two of them being Vercel and

Deploying with Vercel

  • Register a Vercel account
  • Install vercel yarn global add vercel or npm i -g vercel
  • Run vercel


Open-source and MIT license.


Fully featured Next.js / React eCommerce boilerplate. Combine rich marketing content with product information to create highly converting online stores. Fully tuned for performance with JAMStack edge page generation.





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