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Design Flyer and Posters #1097

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DoESsean opened this issue Mar 28, 2019 · 27 comments

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@DoESsean
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commented Mar 28, 2019

We used to have an issue (#32) for designing flyers and business cards, but once the cards were done, it got closed.

This is kind of important.

We've been in the new space for a year, and, as we know, passing trade is hard to come by. This means that we need to be more active in encouraging people into the space, and one way to do that is by actually letting them know that we exist.

If we can get some good, bright, informative flyers and posters designed, I think it's worth spending some money to get them printed on proper stock and get them sent out across the city.

What we offer is genuinely great, and I think it's only the fact that people don't know about us that stops us being much busier.

Ideally, we'd have a few different designs, advertising different events:

  • Maker Night/Day

  • General DoES Activities and Offerings

  • Jelly Tots

They would be my suggestions as a start point, feel free to add your own.

@ajlennon has spoken to Marti, who says he's happy to help but will need some collateral to build from, and is going to be short on bandwidth for a little while. The more we can offer up, the better - if we could get to a stage where images, logos, text, etc is sorted and then it's just a design job, that would be perfect.

If there is interest, it will probably be worth putting together a Hack the Marketing day/evening, where we can pool our ideas and come up with some options.

@DoESsean

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commented Apr 9, 2019

I've created some collateral for this, it's in Google Drive, so if anyone wants access to it I should be able to give it to you.

It's very simple - some images which may work, the DoES logo, some basic copy. @zarino is going to have a look (and no doubt improve it tenfold!) when he has chance to, but if anyone else wants to comment, all input is welcomed.

@ajlennon

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commented Apr 9, 2019

Thought of another place to put a MakerNight/MakerDay flyer - in the reception at LJMU Byrom Street

@ajlennon

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commented Apr 9, 2019

To add to the notice board at Roast 92 (btw I'm happy to take all these around wherever when we have a flyer we like for makernight/makerday. Hoping we have something that isn't dated so it can stay up for a long time?)

@martimorta

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commented Apr 27, 2019

Hi, I am happy to give it a go, but I would like to have the information you would like to have in each flyer or poster, is that information available somewhere? Thanks!

@DoESsean

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commented Apr 30, 2019

Hi @martimorta, there's some collateral in the Somewhere Safe repo, https://github.com/DoESLiverpool/somewhere-safe/issues/1

@DoESsean

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commented May 9, 2019

Right, I have designed a poster for the Maker Events. This is heavily caveated with the facts that a) I'm not a designer, b) I have zero design skills, and c) I AM NOT A DESIGNER.

Anyway, if people who are infinitely better than I am can see even the tiniest smidgen of value in this and tinker with it/rip it apart and start again so that it is viable, I can start looking at getting some printed and spread across the city.

(This is a pdf. It was originally done in Libre Office, and saved as an .odt, which isn't supported by github, but saving it as a .docx destroyed all the formatting).

Maker Poster.pdf

@jackie1050

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commented May 9, 2019

@DoESsean

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commented May 9, 2019

Can do, I thought that one showed the cutting quite nicely (and I'm not averse to having someone else's business name on there, to be fair, I'm not sure if it's even that obvious that's what it is).

Follow up question - as all these pictures (or whatever pictures do end up being used) have been posed for for our Instagram, and therefore it's known that they would be used for advertisement, do we need to contact the people in them to make sure they're happy to be on posters? I'd likely be inclined to anyway I think, but just in case someone doesn't reply or something.

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commented May 9, 2019

@johnmckerrell

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commented May 9, 2019

Good effort. I'd probably swap Will and Jessica so that Jessica's head doesn't get chopped off by our logo. I'm not a big fan of how the text is laid out. I thought it was because you'd used the Transport font but now I'm not so sure. I think it needs more vertical spacing and just a bit of tweaking to make sure the blocks of text don't have single words on the last line.

@seanspotatobusiness

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commented May 10, 2019

I made a poster using some of the same images with no attention to printer margins. The map is probably subject to copyright and not really necessary. I did an alternative cut without it.

Where are the posters going to go? Are they going to be A3 or A4? I guess the photo quality should be improved before printing at A3. I guess the flyers will be double-sided?

If pictures are being taken in low light, it would be good to find a stable place to put the camera because of some of these are a little blurry.

DoES poster maker events

DoES poster maker events alt

@johnmckerrell

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commented May 10, 2019

@jackie1050

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commented May 10, 2019

@seanspotatobusiness

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commented May 11, 2019

DoES poster maker events alt

This one has an OSM map and I made a better effort to uncover people's faces.

Everyone okay with the font and colours?

@DoESsean

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commented May 11, 2019

We'd need to change the font I think - DoES' in house styling is Transport, which isn't a stock font.

I'm not 100% on the colours of the textboxes - I originally used the green because we've used it on one of those pull up stands before, but was relying on someone to tell me why it needed changing and what to change it to 😂 To be honest, I'm still not sure what would be better, but that's why we have proper designers in the community!

We'll definitely need to get permission of we have an image of a minor on there too, but I do really like the idea of that, showing lots of different ages.

I'm absolutely nitpicking though, thanks for improving on my original effort?

@martimorta

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commented May 11, 2019

Hi all, sorry for being late on this issue!
It's really cool to have the pictures of people with their results, I wonder if showing the creation process in a way would give the feeling of "you can do it all here!" sort of thing.
I am totally up about having a map, logo and even the QR code, I think having a common footer or style could be beneficial for reusing it for the other posters. Personally I find the style of shapes, font and colours a bit too strong though.
I would like to try and design something this weekend, @DoESsean or @johnmckerrell are you using the Transport fonts from roads.org.uk ?

Also some thoughts/ideas I am having are:

  • Use a style that can be reused but at the same time make it different enough for each poster
  • 2 posters for maker day and night playing with the light colours or dark colours
  • the same idea but in 1 single poster
  • The QR code could go to a does liverpool website where you can see a 3D model and download it to print it at Does.
  • Creation process: sketch in paper, 3d model, printing/cutting, result
  • Use the Does logo style (which reminds me the polaroid photos) to hold the pictures
  • Another take on the posters, which would be less "human" but maybe more impactful: Several posters with different gadgets, prints, stuff, and a big slogan "MAKE IT", "DO IT", "CREATE IT"
@martimorta

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commented May 12, 2019

Hi, I have had a try, what do you think? I found that all pictures are more about laser cutting and woodwork, some other pictures would be handy, for 3d printing, etc. About this 2 things, one, I tried to use day pictures on the day side and night pictures on the night side, the other thing is I have added a line about the community which I think is one of the selling points of DoES, and wasn't mentioned in the collaterals.

Cheers!

does_maker_events

@ajlennon

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commented May 12, 2019

Love it! It occurs to me it would be really good to have a big group photo one maker night for this?

@DoESsean

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commented May 14, 2019

I'll see if we have photos of people that have done sublimation printing and 3d printing for those boxes, rather than more laser cutting - it makes sense to have examples of the thing the text is referring to in the image.

I'll have to do crappy versions of things more often, it obviously gives people an 'I can improve that!' itch that they have to scratch!

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commented May 16, 2019

@martimorta Do you have a version of that poster we would be able to edit?

Also, can we get a consensus as to which of the styles we prefer, and then we can roll out a tranche of posters with the same format for different things. That way we can finally get ourselves a presence in the wider Liverpool area.

@ajlennon

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commented May 16, 2019

Can we also talk about sizes and costs for printing. I'll happily tromp around putting posters up for #MakerNight and #MakerDay if we have some

@martimorta

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commented May 16, 2019

@martimorta Do you have a version of that poster we would be able to edit?

yes, should I put in a Dropbox folder alongside the pictures and fonts?

I have put it in this Dropbox folder if you want to edit it please, let me know your dropbox user or email since I think this is view only.

@DoESsean

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commented May 21, 2019

@martimorta Do you have a version of that poster we would be able to edit?

yes, should I put in a Dropbox folder alongside the pictures and fonts?

I have put it in this Dropbox folder if you want to edit it please, let me know your dropbox user or email since I think this is view only.

Ah, now there's an issue - the Dropbox account I use is tied to an email address that no longer exists, and when I've tried to change that, it tells me that my password (which is saved, and has managed to make sure that I'm still logged in on my computer and phone) is incorrect. I have no idea.

@amcewen

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commented May 21, 2019

In general it'd be better for us to be migrating all of these sort of things to the somewhere-safe repository.

@martimorta

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commented May 21, 2019

It makes sense, can you add me as a contributor @amcewen ?
Or should I fork it and start a pull request?

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commented May 21, 2019

How did you manage to sneak by so long without getting invited to the @DoESLiverpool organisation? :-D I've just sent you an invite, which should then give you access to the repos.

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