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Click Fraud is a type of fraud that occurs on the Internet in pay-per-click (PPC) online advertising. It occurs by intentional clicking of online advertisements with no actual interest in the advertised product or service. Click Fraud is an important threat to advertisement world that affects the revenue and trust of the advertisers also. To tac…

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README.md

Click-Fraud-Detection

Click fraud detection of every click based on click log data given on real world industry dataset

Private Dataset (columbia dataset) contains almost 45 fields of data i.e click log of the data

Used machine learning and deep learning techniques to classify each click Accuracy up to 98%

https://www.youtube.com/watch?v=lpSsPU5Dxwo

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Click Fraud is a type of fraud that occurs on the Internet in pay-per-click (PPC) online advertising. It occurs by intentional clicking of online advertisements with no actual interest in the advertised product or service. Click Fraud is an important threat to advertisement world that affects the revenue and trust of the advertisers also. To tac…

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