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README.md

Migrating to Universal Analytics

This is the source for the Universal Analytics Migration Guide.

Universal Analytics is the newest version of Google Analytics. In fact, it is so new, it just came out of beta! A few great new features:

  • New, faster code
  • Simplified interface & configuration
  • Migrated from custom variables to custom metrics & dimensions (and gave more of each!)
  • Better cross-platform tracking

Find an error or want to contribute to the guide? Submit a pull request!