Goals and metrics
What does success look like for NRRD?
Goals and metrics
1. The site has a proper scope and amount of DOI public data available to reduce the number of data requests fielded by Data Retrieval or DOI public affairs on this data. (Business/user experience)
- Number of Data Retrieval requests
- Track # of FOIA requests
2. Users come to the site when looking for federal or Native American energy and mineral resources and revenue information.
- Number of NRRD users
- Entry and exit pages in addition to user
3. Zero section 508 (accessibility) errors (Technical/user experience)
User experience/customer service
4. Users can find the data or information on the site that they are looking for. (User experience)
- Usability testing/user interviews
- General user feelings about website
- Path analysis - referrals from target audiences
- Analysis of search terms of NRRD
- Number of confused emails to Data Display or Data Retrieval
- Ask on page "Did you find what you were looking for?"
- Screener for user research
5. Users can understand the data and information presented on site (comprehension)
- Target reading grade level - grade 10
Timely/efficient business and technical processes
6. Efficient, documented, replicable processes to update and maintain data and content on the website. (Business/technical)
- Amount of Data Display/Data Retrieval time used to update data and perform routine maintenance on the site
- Number of issues closed related to bugs vs. maintenance/data updates vs. enhancements
- Time Data Retrieval spends compiling data for us
- Number of updates that are made on schedule—timeline from when data is available to when data makes it on the website
- Ability for more than one member of the NRRD team to update data (with ONRR-furnished equipment)
- Number of manual steps vs. automated steps in update process
- How much manually curated content vs. data-driven content
- Load time (Technical/user experience)
What does success look like for our blog?
The purpose of our innovation design blog is to share our user-centered design and development process at the Office of Natural Resources Revenue. The strategic purpose of the blog is to:
1. Provide a venue for long-form publishing about our process, decision making, and workflow
- Metric: publish at least 2 blog posts per month
- Metric: each member of the Data Display team has written or contributed to at least one blog post each year, providing broad subject-matter relevance and team representation
2. Write compelling content that has demonstrable value to others
- Metric: average at least 200 unique pageviews each month (for all blog posts)
- Metric: observe at least 2 minutes average time on page each month (for all blog posts)
3. Nurture and support the research and/or adoption of our process, or elements of our process, in other federal agencies
- Metric: we observe referrals each year from at least 3 other agencies linking to one of our posts (in a given year).
- Metric: we receive some form of feedback, including presentation or collaboration requests, from at least 1 other agency every six months.
4. Introduce a tool for ONRR staff collaboration and sharing
- Metric: at least 2 ONRR staff from teams other than Data Display write or contribute to a blog post each year.