about:home Snippets for Android SMS campaign
This campaign promotes Firefox for Android. There are three snippets, each with a different animated sequence.
"Push" - The android appears as a small icon. When activated, he vanishes in a puff of smoke and reappears much larger next to the logo. The android turns and squeezes the logo down to size and appears to push it into a mobile phone that grows from behind the logo. The android then turns back to face the viewer, and with another puff of smoke goes back to his former size and position as an icon.
"Play" - The android peeks from behind the search field. On activation, he leaps up and off the top of the screen, pulling down a mobile phone. The logo then shrinks down to appear on the phone's screen as the android passes behind the phone, leaning out to wave at the viewer.
"Shop" - The android peeks from behind the search field. On activation, he pops up and turns to lift a shopping bag (bearing the Google Playlogo) from behind the search field. The Firefox logo lowers into the bag and a mobile phone (showing the logo) rises from the bag to take its place. The shopping bag lowers out of view as the android passes behind the phone to wave at the viewer.
The CSS animation was done by Particle (particularplace.com), and their original, unminified code is also included with each snippet for reference.
For the en-US locale, the link leads to a web page where a user can enter his or her mobile phone number and a link to the Google Play store will be sent to their phone automatically. Because this SMS service is currently only available in the US, snippets for other locales link directly to the Google Play store.
For English locales:
Fast. Smart. Safe. Put Firefox on your Android phone.
Fast. Smart. Safe. It's never been easier to put Firefox on your Android phone.
All other locales use the same text for all three snippets
Schnell. Intelligent. Sicher. Holen Sie sich den mobilen Browser, der Sie beschützt.
Veloce. Intelligente. Sicuro. Installa il browser mobile che si preoccupa solo di te.
Быстрый. Умный. Безопасный. Установите мобильный браузер, надёжно прикрывающий вашу спину.
Rychlý. Chytrý. Bezpečný. Získejte mobilní prohlížeč co vám kryje záda.
빠르고. 똑똑하고. 안전한. 새로운 모바일 브라우저가 돌아왔습니다.
Rapide. Sûr. Malin. Adoptez le navigateur mobile qui assure vos arrières.
Snel. Slim. Veilig. Kies de mobiele browser die u beschermt.
Rápido. Inteligente. Seguro. Use o navegador que se preocupa com você.
Szybka. Innowacyjna. Bezpieczna. Pobierz przeglądarkę, która jest po Twojej stronie.
Rask. Smart. Sikker. Last ned den mobile nettleseren som passer på deg.
Any copyright is dedicated to the Public Domain. http://creativecommons.org/publicdomain/zero/1.0/