diff --git a/docs/book/products/attributes.rst b/docs/book/products/attributes.rst
index 960c21824ef..3972e9942a6 100644
--- a/docs/book/products/attributes.rst
+++ b/docs/book/products/attributes.rst
@@ -34,6 +34,16 @@ What these types may be useful for?
 - datetime - accurate date and time of an event
 - select - genre(s) of a book. one or more of them can be selected
 
+Non-translatable attribute
+--------------------------
+
+Some attributes (dates, author name) don't need a different value in each locale. For those attributes, we introduced the possibility to disable translation.
+Shop Owner declares values only once and regardless of the chosen locale customer will see a proper attribute value.
+
+Warning
+
+Once the attribute has disabled translatability it will erase attribute values in all locales for this attribute.
+
 How to create an Attribute?
 ---------------------------
 
diff --git a/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductAttributeExampleFactory.php b/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductAttributeExampleFactory.php
index abc00bbce9e..42d9dda886d 100644
--- a/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductAttributeExampleFactory.php
+++ b/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductAttributeExampleFactory.php
@@ -83,9 +83,7 @@ protected function configureOptions(OptionsResolver $resolver): void
 
                 return $words;
             })
-            ->setDefault('translatable', function(Options $options): bool {
-                return true;
-            })
+            ->setDefault('translatable', true)
             ->setDefault('code', function (Options $options): string {
                 return StringInflector::nameToCode($options['name']);
             })
diff --git a/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductExampleFactory.php b/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductExampleFactory.php
index d8fd6afab2b..82156afab5e 100644
--- a/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductExampleFactory.php
+++ b/src/Sylius/Bundle/CoreBundle/Fixture/Factory/ProductExampleFactory.php
@@ -365,14 +365,15 @@ private function setAttributeValues(array $productAttributes): array
 
             Assert::notNull($productAttribute, sprintf('Can not find product attribute with code: "%s"', $code));
 
-            if ($productAttribute->isTranslatable()) {
-                foreach ($this->getLocales() as $localeCode) {
-                    $productAttributesValues[] = $this->configureProductAttributeValue($productAttribute, $localeCode, $value);
-                }
-            } else {
+            if (!$productAttribute->isTranslatable()) {
                 $productAttributesValues[] = $this->configureProductAttributeValue($productAttribute, null, $value);
+
+                continue;
             }
 
+            foreach ($this->getLocales() as $localeCode) {
+                $productAttributesValues[] = $this->configureProductAttributeValue($productAttribute, $localeCode, $value);
+            }
         }
 
         return $productAttributesValues;