Transforming Social Media Marketing
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White Paper.pdf

Transforming Social Media Marketing Whyral is an AI based decentralized social media influencer marketing and influencer evaluation platform powered by blockchain. A platform connecting brands with social media rockstars.

Whyral will be equipped with powerful AI engine to evaluate influencer's social media profile and rank them just like Alexa does for websites. Smart Analytics and Smart Contracts will power this platform to justify the ROI and generate transparency for both brand and influencer by creating a trustless ecosystem.

Whyral Token is a solution of declining effectiveness of digital marketing due to banner blindness. Apart from trustless and performance based payments, Whyral's effectiveness is enchanced by Influencer evaluation coupled with campaign optimization engine. Our ultimate aim is to create a seamless environment for influencer marketing and to develop a platform that can set benchmarks to rank any social media channel across the globe.