diff --git a/debian/changelog b/debian/changelog
index c733aa6c9c..6b6c80eb8e 100644
--- a/debian/changelog
+++ b/debian/changelog
@@ -1,3 +1,11 @@
+paasta-tools (0.97.35) xenial; urgency=medium
+
+  * 0.97.35 tagged with 'make release'
+    Commit: Merge pull request #2972 from Yelp/PAASTA-16974-v2beta2-
+    again  Update to v2beta2 API for HPA, try #2
+
+ -- Qui Nguyen <qui@yelp.com>  Fri, 20 Nov 2020 11:27:26 -0800
+
 paasta-tools (0.97.34) xenial; urgency=medium
 
   * 0.97.34 tagged with 'make release'
diff --git a/paasta_tools/__init__.py b/paasta_tools/__init__.py
index cf3a10999b..30e1cfad5a 100644
--- a/paasta_tools/__init__.py
+++ b/paasta_tools/__init__.py
@@ -17,4 +17,4 @@
 # setup phase, the dependencies may not exist on disk yet.
 #
 # Don't bump version manually. See `make release` docs in ./Makefile
-__version__ = "0.97.34"
+__version__ = "0.97.35"
diff --git a/yelp_package/Makefile b/yelp_package/Makefile
index 18cd563a34..c6d69355cd 100644
--- a/yelp_package/Makefile
+++ b/yelp_package/Makefile
@@ -13,7 +13,7 @@
 # limitations under the License.
 
 # Edit this release and run "make release"
-RELEASE=0.97.34
+RELEASE=0.97.35
 
 SHELL=/bin/bash