BATCHEE-100 add README

txs to Florian Reisecker for the contribution!

README.adoc

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+//
+// Licensed to the Apache Software Foundation (ASF) under one or more
+// contributor license agreements.  See the NOTICE file distributed with
+// this work for additional information regarding copyright ownership.
+// The ASF licenses this file to You under the Apache License, Version 2.0
+// (the "License"); you may not use this file except in compliance with
+// the License.  You may obtain a copy of the License at
+//
+//   http://www.apache.org/licenses/LICENSE-2.0
+//
+// Unless required by applicable law or agreed to in writing, software
+// distributed under the License is distributed on an "AS IS" BASIS,
+// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+// See the License for the specific language governing permissions and
+// limitations under the License.
+//
+
+= Apache JBatch
+Apache BatchEE is a project providing an implementation of JBatch (aka jsr-352) and a set of useful extension for this specification.
+
+The JBatch implementation is based on a fork of the Reference Implementation provided by IBM but it has now a set of enhancements.
+
+== Get started
+
+To learn more about BatchEE you can visit its http://batchee.incubator.apache.org/modules.html[modules page].
+
+If you want to learn about JBatch extensions please visit our http://batchee.incubator.apache.org/extensions.html[extensions page].
+
+If you are more interested in a GUI solution, have a look at our http://batchee.incubator.apache.org/gui.html[gui] page.
+
+Finally if you want to control your batches from Maven just open the maven plugin page.