diff --git a/CONTRIBUTING.md b/CONTRIBUTING.md
index a7f25040..93102297 100644
--- a/CONTRIBUTING.md
+++ b/CONTRIBUTING.md
@@ -17,6 +17,7 @@ or
 ["ideal-for-contribution"](https://github.com/argoproj-labs/hera/issues?q=is%3Aopen+is%3Aissue+label%3Anote%3Aideal-for-contribution).
 
 We also encourage contributions in the form of:
+* Adding your organization as a [user of Hera](https://github.com/argoproj-labs/hera/blob/main/USERS.md)!
 * Answering questions on [GitHub Discussions](https://github.com/argoproj-labs/hera/discussions) and
   [Slack](https://cloud-native.slack.com/archives/C03NRMD9KPY)
 * Blog Posts / Social Media featuring Hera