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Removing Google Analytics
2018-04-14 15:28:26 UTC

I have been using Google Analytics on my website for nearly its entire existence. Back when it was hosted on Squarespace. Back when it was a Wordpress server. Back when it was served over iWeb.

And I used to really care about the data. I would frequently check to see how many visits my site got. At one point, I even served ads. The data mattered to me. I cared about it.

But that was a long time ago. I haven't actually checked my analytics in... gosh I don't know how long. I can't remember it. And I haven't done anything with the data for a long time.


Then I saw this:

We’ve been using Google Analytics on the @CocoaPods website for 6 years, but we stopped getting much value from it a few years ago.

As of today, there is no more tracking on the site:

— let {orta} = therox (@orta) March 31, 2018
<script async src="" charset="utf-8"></script>

And it made me wonder: should I be collecting data on visitors to my blog? Does it help me? Who does it help? Who might it hurt?

I didn't have satisfying answers to these questions, so I have removed Google Analytics tracking from