diff --git a/py/tools/py/BUILD.bazel b/py/tools/py/BUILD.bazel
index 0c1a0c73..d4c36275 100644
--- a/py/tools/py/BUILD.bazel
+++ b/py/tools/py/BUILD.bazel
@@ -8,7 +8,7 @@ rust_library(
         "src/unpack.rs",
         "src/venv.rs",
     ],
-    data = [
+    compile_data = [
         "src/_virtualenv.py",
         "src/activate.tmpl",
         "src/pyvenv.cfg.tmpl",