diff --git a/config.php b/config.php
index a14aed9..f74f04c 100644
--- a/config.php
+++ b/config.php
@@ -6,3 +6,8 @@
 //
 // Also update the RewriteBase at the bottom of the htaccess file if the site lives in a subdirectory
 $config['base_url'] = 'http://php-boilerplate.dev/';
+
+// Google Analytics Web Property ID
+//
+// Ex. UA-XXXXX-X
+$config['google_analytics_web_property_id'] = '';
diff --git a/layouts/application.php b/layouts/application.php
index 5a33d73..bce78b0 100644
--- a/layouts/application.php
+++ b/layouts/application.php
@@ -26,12 +26,14 @@
       <?php javascripts('script'); yield('javascripts'); ?>
     <!--<![endif]-->
 
-    <script>
-      var _gaq=[['_setAccount','UA-XXXXX-X'],['_trackPageview']];
-      (function(d,t){var g=d.createElement(t),s=d.getElementsByTagName(t)[0];
-      g.src=('https:'==location.protocol?'//ssl':'//www')+'.google-analytics.com/ga.js';
-      s.parentNode.insertBefore(g,s)}(document,'script'));
-    </script>
+    <?php if ($config['google_analytics_web_property_id'] != ''): ?>
+      <script>
+        var _gaq=[['_setAccount','<?php echo $config['google_analytics_web_property_id']; ?>'],['_trackPageview']];
+        (function(d,t){var g=d.createElement(t),s=d.getElementsByTagName(t)[0];
+        g.src=('https:'==location.protocol?'//ssl':'//www')+'.google-analytics.com/ga.js';
+        s.parentNode.insertBefore(g,s)}(document,'script'));
+      </script>
+    <?php endif; ?>
 
     <!--[if lt IE 7 ]>
       <div style="clear: both; height: 59px; padding: 0; position: absolute; left: 50%; top: 0; margin-left: -410px;">