diff --git a/themes/frontierline-firefox/content-views/content.php b/themes/frontierline-firefox/content-views/content.php
index 6661b69..75264f4 100644
--- a/themes/frontierline-firefox/content-views/content.php
+++ b/themes/frontierline-firefox/content-views/content.php
@@ -55,7 +55,7 @@
 
   <footer class="fx-footer">
     <h4><?php _e('Browse fast. Browse free.', 'frontierline'); ?></h4>
-    <p><a href="https://www.mozilla.org/firefox/new/?scene=2" rel="external" class="button button-green"><?php _e('Download Firefox', 'frontierline'); ?></a></p>
-  </div>
+    <p><a href="https://www.mozilla.org/firefox/new/?utm_source=blog.mozilla.org&utm_campaign=firefox_frontier&utm_medium=referral" rel="external" class="button button-green"><?php _e('Download Firefox', 'frontierline'); ?></a></p>
+  </footer>
 
 </article><!-- #post -->
diff --git a/themes/frontierline-firefox/includes/nav-global.php b/themes/frontierline-firefox/includes/nav-global.php
index fa2ae3f..ac850e1 100644
--- a/themes/frontierline-firefox/includes/nav-global.php
+++ b/themes/frontierline-firefox/includes/nav-global.php
@@ -8,7 +8,7 @@
   <div class="content">
     <div class="logo"><a href="https://www.mozilla.org" rel="external" title="<?php _e('Visit mozilla.org', 'frontierline'); ?>">Mozilla</a></div>
 
-    <p class="fx-cta"><a href="https://www.mozilla.org/firefox/new/?scene=2" rel="external" class="button button-green"><?php _e('Download Firefox', 'frontierline'); ?></a></p>
+    <p class="fx-cta"><a href="https://www.mozilla.org/firefox/new/?utm_source=blog.mozilla.org&utm_campaign=firefox_frontier&utm_medium=referral" rel="external" class="button button-green"><?php _e('Download Firefox', 'frontierline'); ?></a></p>
 
     <div class="nav-mozilla">
       <span class="toggle" role="button" aria-controls="nav-mozilla-menu" aria-expanded="false" tabindex="0"><?php _e('Menu', 'frontierline'); ?></span>
diff --git a/themes/frontierline-firefox/includes/newsletter-form.php b/themes/frontierline-firefox/includes/newsletter-form.php
index 2741cdf..6222eb1 100644
--- a/themes/frontierline-firefox/includes/newsletter-form.php
+++ b/themes/frontierline-firefox/includes/newsletter-form.php
@@ -319,11 +319,6 @@
           </select>
         </div>
 
-        <div class="field field-format">
-          <label for="format-h"><input checked="checked" id="format-h" name="fmt" value="H" type="radio"> <?php _e('HTML', 'frontierline'); ?></label>
-          <label for="format-t"><input id="format-t" name="fmt" value="T" type="radio"> <?php _e('Text', 'frontierline'); ?></label>
-        </div>
-
         <div class="field field-privacy">
           <label for="privacy">
             <input type="checkbox" id="privacy" name="privacy" required>