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If your social app works on facebook, it doesn't map to people's real social networks If your gaming app works on iOS, it only targets the wealthy If your app isn't accessible, you're losing customers (or entire markets)

  • a webapp is a web site that has:

    UX: full screen (no need for browser navigation UI) touch enabled self-contained specialized works offline (can work better online!) works in small form factors (or others!) often personalized often paid for

    Tech Understanding the pace of evolution Accelerating pace of catching up with native Lowering the bar of dev Raising the stack of OSS tech High performance JavaScript High performance graphics Canvas WebGL Receipt management Identity management Still best alternative to DRM

    Design Responsive designs CSS media queries Feature detection Scalar rather than pixel metrics Teach your designers HTML & CSS

    Question your assumptions about what's possible Angry Birds No Comply

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