diff --git a/.github/CODEOWNERS b/.github/CODEOWNERS
index a747dbeb77..fdf053be76 100644
--- a/.github/CODEOWNERS
+++ b/.github/CODEOWNERS
@@ -1,2 +1,2 @@
 * @elastic/security-docs
-/.github/workflows/ @elastic/docs-engineering
+/.github/workflows/co-docs-builder.yml @elastic/docs-engineering
diff --git a/.github/workflows/co-docs-builder.yml b/.github/workflows/co-docs-builder.yml
new file mode 100644
index 0000000000..e251dd00f4
--- /dev/null
+++ b/.github/workflows/co-docs-builder.yml
@@ -0,0 +1,31 @@
+name: Elastic docs
+
+on:
+  pull_request_target:
+    # The paths property can be omitted entirely if the repo is mainly used for docs. Leaving it in can result in builds that 
+    # have branch protection checks in place lose the ability to merge because the workflow is not starting. If this property 
+    # is included, please ensure that branch protection checks are disabled for the repo. 
+    paths:
+      # Preface with your docs dir if you need further specificity (optional)
+      - 'docs/serverless/**.mdx'
+      - 'docs/serverless/**.docnav.json'
+      - 'docs/serverless/**.docapi.json'
+      - 'docs/serverless/**.devdocs.json'
+      - 'docs/serverless/**.jpg'
+      - 'docs/serverless/**.jpeg'
+      - 'docs/serverless/**.svg'
+      - 'docs/serverless/**.png'
+      - 'docs/serverless/**.gif'
+    types: [closed, opened, synchronize, labeled]
+
+jobs:
+  publish:
+    if: contains(github.event.pull_request.labels.*.name, 'ci:doc-build')
+    uses: elastic/workflows/.github/workflows/docs-elastic-co-publish.yml@main
+    with:
+      subdirectory: 'docs/serverless/'
+    secrets:
+      VERCEL_GITHUB_TOKEN: ${{ secrets.VERCEL_GITHUB_TOKEN_PUBLIC }}
+      VERCEL_TOKEN: ${{ secrets.VERCEL_TOKEN_PUBLIC }}
+      VERCEL_ORG_ID: ${{ secrets.VERCEL_ORG_ID_PUBLIC }}
+      VERCEL_PROJECT_ID_DOCS_CO: ${{ secrets.VERCEL_PROJECT_ID_DOCS_CO_PUBLIC }}
diff --git a/.github/workflows/docs-elastic-staging-publish.yml b/.github/workflows/docs-elastic-staging-publish.yml
deleted file mode 100644
index 6dfe8e7156..0000000000
--- a/.github/workflows/docs-elastic-staging-publish.yml
+++ /dev/null
@@ -1,25 +0,0 @@
-name: Staging Docs
-
-on:
-  pull_request_target:
-    paths:
-      - '**.mdx'
-      - '**.docnav.json'
-      - '**.docapi.json'
-      - '**.devdocs.json'
-      - '**.jpg'
-      - '**.jpeg'
-      - '**.png'
-      - '**.svg'
-      - '**.gif'
-    types: [opened, closed, synchronize]
-
-jobs:
-  publish:
-    name: Vercel Build Check
-    uses: elastic/workflows/.github/workflows/docs-elastic-co-publish.yml@main
-    secrets:
-      VERCEL_GITHUB_TOKEN: ${{ secrets.VERCEL_GITHUB_TOKEN }}
-      VERCEL_TOKEN: ${{ secrets.VERCEL_TOKEN }}
-      VERCEL_ORG_ID: ${{ secrets.VERCEL_ORG_ID }}
-      VERCEL_PROJECT_ID_DOCS_CO: ${{ secrets.VERCEL_PROJECT_ID_DOCS_CO }}