Branding Guideline

Zach Latta edited this page Jun 28, 2017 · 3 revisions

P.O.T.A.T.O.E.S. Branding Guideline

When referring to the P.O.T.A.T.O.E.S. by their team name in written form, all the letters must be upper-case and separated by periods to maintain the brand's integrity. By doing so it makes it clear that the team name is also an acronym.

Motto

P.O.T.A.T.O.E.S. - People Of Tomorrow Applying Their Outstanding Engineering Skills.

Logo

All Logo variations are available in both black and white within the logo folder.

The appropriate ways of displaying the logo are the following:

  • By itself

alt text

  • Logo with name

alt text

  • Logo with name & motto

alt text

Color Palette

Color Purpose Hex Value
Dark Green Main #002400
Light Grey Accent #D3D3D3
White Accent #FFFFFF
Black Accent #000000

alt text

Fonts

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