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docs: enhance SEO metadata documentation with best practices

Summary

Enhanced the SEO metadata configuration page by replacing a single paragraph of general guidance with a structured "Best practices" section. The new section provides specific, actionable guidelines for configuring SEO metadata including:

  • Character limits for titles (50-60) and descriptions (150-160)
  • Image size recommendations (1200x630 pixels)
  • Branding consistency guidance
  • Links to testing tools (Facebook Sharing Debugger and Twitter Card Validator)

This improves the documentation by giving users concrete specifications rather than vague guidance like "keep descriptions between 150-160 characters" buried in a paragraph.

Review & Testing Checklist for Human

  • Verify the two external links work (Facebook Sharing Debugger and Twitter Card Validator)
  • Confirm the best practices align with current SEO/Open Graph standards
  • Check that the tone and formatting match Fern's documentation style guidelines
  • Preview the rendered page locally with fern docs dev to verify formatting

Notes

  • This is a documentation-only change with no code modifications
  • Best practices are based on well-established industry standards for Open Graph and Twitter Cards
  • The existing content structure (page metadata and website metadata sections) remains unchanged

Session details:

Co-Authored-By: danny@buildwithfern.com <danny@buildwithfern.com>
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@dannysheridan dannysheridan requested a review from devalog October 21, 2025 02:04
…practices section

Co-Authored-By: danny@buildwithfern.com <danny@buildwithfern.com>
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@devalog devalog merged commit 39a2519 into main Oct 21, 2025
2 checks passed
@devalog devalog deleted the devin/1761012081-enhance-seo-metadata-docs branch October 21, 2025 15:58
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2 participants