diff --git a/.travis.yml b/.travis.yml
index cdf14ad1..f625609d 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -1,13 +1,5 @@
 sudo:
-  required
-
-dist:
-  trusty
-
-addons:
-  apt:
-    packages:
-      - pandoc
+  false
 
 language:
   python
@@ -33,11 +25,6 @@ script:
 after_success:
   - coveralls
 
-before_deploy:
-  - pandoc --version
-  - pandoc -f markdown_github -t rst -o README.rst README.md
-  - mv README.rst README.md
-
 deploy:
   provider: pypi
   user: okfn
diff --git a/setup.py b/setup.py
index 0f5530f1..57a7dbf9 100644
--- a/setup.py
+++ b/setup.py
@@ -75,6 +75,7 @@ def read(*paths):
     },
     zip_safe=False,
     long_description=README,
+    long_description_content_type='text/markdown',
     description='Consistent interface for stream reading and writing tabular data (csv/xls/json/etc)',
     author='Open Knowledge Foundation',
     author_email='info@okfn.org',