diff --git a/.release-please-manifest-individual.json b/.release-please-manifest-individual.json
index 8937a1b79fc2..70c372d06946 100644
--- a/.release-please-manifest-individual.json
+++ b/.release-please-manifest-individual.json
@@ -11,6 +11,6 @@
   "pubsub": "1.36.2",
   "pubsublite": "1.8.1",
   "spanner": "1.57.0",
-  "storage": "1.38.0",
+  "storage": "1.39.0",
   "vertexai": "0.7.1"
 }
diff --git a/storage/CHANGES.md b/storage/CHANGES.md
index 0109034bdf2c..51447bf380af 100644
--- a/storage/CHANGES.md
+++ b/storage/CHANGES.md
@@ -1,6 +1,13 @@
 # Changes
 
 
+## [1.39.0](https://github.com/googleapis/google-cloud-go/compare/storage/v1.38.0...storage/v1.39.0) (2024-02-29)
+
+
+### Features
+
+* **storage:** Make it possible to disable Content-Type sniffing ([#9431](https://github.com/googleapis/google-cloud-go/issues/9431)) ([0676670](https://github.com/googleapis/google-cloud-go/commit/067667058c06689b64401be11858d84441584039))
+
 ## [1.38.0](https://github.com/googleapis/google-cloud-go/compare/storage/v1.37.0...storage/v1.38.0) (2024-02-12)
 
 
diff --git a/storage/internal/version.go b/storage/internal/version.go
index 8d99cbc09de0..385391b28ace 100644
--- a/storage/internal/version.go
+++ b/storage/internal/version.go
@@ -15,4 +15,4 @@
 package internal
 
 // Version is the current tagged release of the library.
-const Version = "1.38.0"
+const Version = "1.39.0"