change the visual design of gittip

[chadwhitacre]

Scroll down for comps.

[timothyfcook]

I think the initial goal here should be creating 2 Gittip logos, large and button-sized.

[timothyfcook]

a step in the right direction

[chadwhitacre]

You don't like the heart-coin favicon? :-)

[timothyfcook]

nope.

[chadwhitacre]

Thanks for the effort. I think the design is good enough for the current phase of growth. My ideal would be to "hire" a professional designer to own the Gittip visual design for the next phase of growth (whatever "hiring" turns out to look like for an open corporation ;-) ).

I'm going to keep this ticket in the icebox for now.

[timothyfcook]

I fully agree.

[chadwhitacre]

For lack of more specifics, I interpret comments like this as +1's for this ticket.

[chadwhitacre]

A few notes on this as I believe Damon from Balanced is going to give this some attention:

• show data and comparisons
• need data above the fold on the homepage
• primary emphasis should be on receivers -- how are they making the world better? what's their story?
• secondary emphasis should be on givers
• work with funding goal (see also switch leaderboard receivers to percentage of funding goal #147, though don't feel constrained to take it literally)
• design should be responsive -- work on laptop at different resolutions and on mobile (phone and tablet)
• current font is Lato, but it is problematic on Linux (up the contrast #140) and in extended charsets (investigate Lato outside of ASCII #62)
• if you want to change the identity system let's tackle that first

[sbaney]

I like the current design.

The icon is nice, but you may want to tweak the heart a bit - it looks a little squished to me.

I might also suggest a different color scheme. The neutral colors are relaxing but you might want something a little brighter.

Maybe a browse option of some sort would be helpful? Perhaps associating users with their projects (or primary/most recent project?) more readily?

[dmdj03]

Would love everyone's feedback on the design for Gittip. Thanks!

https://www.dropbox.com/sh/k7gobwgqbttywo1/XngrL8lg6c [Scroll down! —ed.]

[chadwhitacre]

This is really exciting, @dmdj03, thank you! Will review more fully tomorrow.

[chadwhitacre]

One quick question: could you post a bigger pic of the logo for us, and maybe say a few words about it?

[dmdj03]

Sure. You can use this same link to access the logo:
https://www.dropbox.com/sh/k7gobwgqbttywo1/XngrL8lg6c [Scroll down! —ed.]

With the logo, I wanted to create a separate bug that could be used independent of the wordmark - as a button perhaps. I modified the "G" to incorporate a bow/ribbon as a subtle reference to the idea of gifting / giving thanks.

[kennethreitz]

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