diff --git a/homeassistant/components/button/device_action.py b/homeassistant/components/button/device_action.py
index 8398b4990cd64d..338b11e765bf1f 100644
--- a/homeassistant/components/button/device_action.py
+++ b/homeassistant/components/button/device_action.py
@@ -3,6 +3,7 @@
 
 import voluptuous as vol
 
+from homeassistant.components.device_automation import async_validate_entity_schema
 from homeassistant.const import (
     ATTR_ENTITY_ID,
     CONF_DEVICE_ID,
@@ -19,14 +20,21 @@
 
 ACTION_TYPES = {"press"}
 
-ACTION_SCHEMA = cv.DEVICE_ACTION_BASE_SCHEMA.extend(
+_ACTION_SCHEMA = cv.DEVICE_ACTION_BASE_SCHEMA.extend(
     {
         vol.Required(CONF_TYPE): vol.In(ACTION_TYPES),
-        vol.Required(CONF_ENTITY_ID): cv.entity_domain(DOMAIN),
+        vol.Required(CONF_ENTITY_ID): cv.entity_id_or_uuid,
     }
 )
 
 
+async def async_validate_action_config(
+    hass: HomeAssistant, config: ConfigType
+) -> ConfigType:
+    """Validate config."""
+    return async_validate_entity_schema(hass, config, _ACTION_SCHEMA)
+
+
 async def async_get_actions(
     hass: HomeAssistant, device_id: str
 ) -> list[dict[str, str]]:
@@ -36,7 +44,7 @@ async def async_get_actions(
         {
             CONF_DEVICE_ID: device_id,
             CONF_DOMAIN: DOMAIN,
-            CONF_ENTITY_ID: entry.entity_id,
+            CONF_ENTITY_ID: entry.id,
             CONF_TYPE: "press",
         }
         for entry in er.async_entries_for_device(registry, device_id)
diff --git a/homeassistant/components/device_automation/helpers.py b/homeassistant/components/device_automation/helpers.py
index 69c8872b2176d2..e228b64bed840a 100644
--- a/homeassistant/components/device_automation/helpers.py
+++ b/homeassistant/components/device_automation/helpers.py
@@ -27,6 +27,7 @@
 
 ENTITY_PLATFORMS = {
     Platform.ALARM_CONTROL_PANEL.value,
+    Platform.BUTTON.value,
     Platform.FAN.value,
     Platform.HUMIDIFIER.value,
     Platform.LIGHT.value,
diff --git a/tests/components/button/test_device_action.py b/tests/components/button/test_device_action.py
index 81d8d2971d786e..43e2d3f855f863 100644
--- a/tests/components/button/test_device_action.py
+++ b/tests/components/button/test_device_action.py
@@ -29,7 +29,7 @@ async def test_get_actions(
         config_entry_id=config_entry.entry_id,
         connections={(dr.CONNECTION_NETWORK_MAC, "12:34:56:AB:CD:EF")},
     )
-    entity_registry.async_get_or_create(
+    entity_entry = entity_registry.async_get_or_create(
         DOMAIN, "test", "5678", device_id=device_entry.id
     )
     expected_actions = [
@@ -37,7 +37,7 @@ async def test_get_actions(
             "domain": DOMAIN,
             "type": "press",
             "device_id": device_entry.id,
-            "entity_id": "button.test_5678",
+            "entity_id": entity_entry.id,
             "metadata": {"secondary": False},
         }
     ]
@@ -70,7 +70,7 @@ async def test_get_actions_hidden_auxiliary(
         config_entry_id=config_entry.entry_id,
         connections={(dr.CONNECTION_NETWORK_MAC, "12:34:56:AB:CD:EF")},
     )
-    entity_registry.async_get_or_create(
+    entity_entry = entity_registry.async_get_or_create(
         DOMAIN,
         "test",
         "5678",
@@ -84,7 +84,7 @@ async def test_get_actions_hidden_auxiliary(
             "domain": DOMAIN,
             "type": action,
             "device_id": device_entry.id,
-            "entity_id": f"{DOMAIN}.test_5678",
+            "entity_id": entity_entry.id,
             "metadata": {"secondary": True},
         }
         for action in ["press"]
@@ -95,8 +95,47 @@ async def test_get_actions_hidden_auxiliary(
     assert actions == unordered(expected_actions)
 
 
-async def test_action(hass: HomeAssistant) -> None:
+async def test_action(hass: HomeAssistant, entity_registry: er.EntityRegistry) -> None:
     """Test for press action."""
+    entry = entity_registry.async_get_or_create(DOMAIN, "test", "5678")
+
+    assert await async_setup_component(
+        hass,
+        automation.DOMAIN,
+        {
+            automation.DOMAIN: [
+                {
+                    "trigger": {
+                        "platform": "event",
+                        "event_type": "test_event",
+                    },
+                    "action": {
+                        "domain": DOMAIN,
+                        "device_id": "abcdefgh",
+                        "entity_id": entry.id,
+                        "type": "press",
+                    },
+                },
+            ]
+        },
+    )
+
+    press_calls = async_mock_service(hass, DOMAIN, "press")
+
+    hass.bus.async_fire("test_event")
+    await hass.async_block_till_done()
+    assert len(press_calls) == 1
+    assert press_calls[0].domain == DOMAIN
+    assert press_calls[0].service == "press"
+    assert press_calls[0].data == {"entity_id": entry.entity_id}
+
+
+async def test_action_legacy(
+    hass: HomeAssistant, entity_registry: er.EntityRegistry
+) -> None:
+    """Test for press action."""
+    entry = entity_registry.async_get_or_create(DOMAIN, "test", "5678")
+
     assert await async_setup_component(
         hass,
         automation.DOMAIN,
@@ -110,7 +149,7 @@ async def test_action(hass: HomeAssistant) -> None:
                     "action": {
                         "domain": DOMAIN,
                         "device_id": "abcdefgh",
-                        "entity_id": "button.entity",
+                        "entity_id": entry.entity_id,
                         "type": "press",
                     },
                 },
@@ -125,4 +164,4 @@ async def test_action(hass: HomeAssistant) -> None:
     assert len(press_calls) == 1
     assert press_calls[0].domain == DOMAIN
     assert press_calls[0].service == "press"
-    assert press_calls[0].data == {"entity_id": "button.entity"}
+    assert press_calls[0].data == {"entity_id": entry.entity_id}
diff --git a/tests/components/zha/test_device_action.py b/tests/components/zha/test_device_action.py
index 32dbf2d88c0ade..d9357fb38fd689 100644
--- a/tests/components/zha/test_device_action.py
+++ b/tests/components/zha/test_device_action.py
@@ -165,6 +165,7 @@ async def test_get_inovelli_actions(hass: HomeAssistant, device_inovelli) -> Non
         {(DOMAIN, inovelli_ieee_address)}
     )
     ha_entity_registry = er.async_get(hass)
+    inovelli_button = ha_entity_registry.async_get("button.inovelli_vzm31_sn_identify")
     inovelli_light = ha_entity_registry.async_get("light.inovelli_vzm31_sn_light")
 
     actions = await async_get_device_automations(
@@ -187,7 +188,7 @@ async def test_get_inovelli_actions(hass: HomeAssistant, device_inovelli) -> Non
         {
             "device_id": inovelli_reg_device.id,
             "domain": Platform.BUTTON,
-            "entity_id": "button.inovelli_vzm31_sn_identify",
+            "entity_id": inovelli_button.id,
             "metadata": {"secondary": True},
             "type": "press",
         },