diff --git a/README.rst b/README.rst
index 5d3f265..3d0edae 100644
--- a/README.rst
+++ b/README.rst
@@ -102,6 +102,11 @@ via ``settings.<KEY>``:
 See also the bundled
 `demo app <https://github.com/jkbrzt/django-settings-export/tree/master/demo>`_.
 
+If you wish to change the name of the context variable to something besides
+``settings``, add ``SETTINGS_EXPORT_VARIABLE_NAME = 'settings_name'`` to your settings.py.
+This is useful when some other plugin is already adding ``settings`` to your
+template contexts.
+
 Development
 ===========
 
diff --git a/demo/templates/ok_rename.html b/demo/templates/ok_rename.html
new file mode 100644
index 0000000..3a5b8f4
--- /dev/null
+++ b/demo/templates/ok_rename.html
@@ -0,0 +1,4 @@
+<pre>
+django_settings.FOO: {{ django_settings.FOO }}
+django_settings.BAR: {{ django_settings.BAR }}
+</pre>
diff --git a/demo/tests.py b/demo/tests.py
index 662ea59..dbb6ef2 100644
--- a/demo/tests.py
+++ b/demo/tests.py
@@ -25,6 +25,13 @@ def test_export_ok(self):
         self.assertContains(r, 'settings.FOO: foo')
         self.assertContains(r, 'settings.BAR: bar')
 
+    def test_export_ok_with_renamed_variable(self):
+        with self.settings(SETTINGS_EXPORT_VARIABLE_NAME='django_settings'):
+            r = self.client.get('/rename')
+            self.assertEqual(r.status_code, 200)
+            self.assertContains(r, 'django_settings.FOO: foo')
+            self.assertContains(r, 'django_settings.BAR: bar')
+
     def test_unexported_setting(self):
         with self.assertRaises(UnexportedSettingError):
             self.client.get('/error')
diff --git a/demo/urls.py b/demo/urls.py
index ffcdce1..58fd5d1 100644
--- a/demo/urls.py
+++ b/demo/urls.py
@@ -6,6 +6,7 @@
 urlpatterns = patterns(
     '',
     ('^$', views.render_ok),
+    ('^rename$', views.render_ok_rename),
     ('^error$', views.render_error),
 )
 
diff --git a/demo/views.py b/demo/views.py
index 782e6ae..64e5b25 100644
--- a/demo/views.py
+++ b/demo/views.py
@@ -5,5 +5,9 @@ def render_ok(request):
     return render(request, 'ok.html')
 
 
+def render_ok_rename(request):
+    return render(request, 'ok_rename.html')
+
+
 def render_error(request):
     return render(request, 'error.html')
diff --git a/django_settings_export.py b/django_settings_export.py
index 4a48e31..901ea34 100644
--- a/django_settings_export.py
+++ b/django_settings_export.py
@@ -8,7 +8,7 @@
 from django.core.exceptions import ImproperlyConfigured
 
 
-__version__ = '1.0.5'
+__version__ = '1.1.0'
 
 
 class SettingsExportError(ImproperlyConfigured):
@@ -25,12 +25,13 @@ class UnexportedSettingError(SettingsExportError):
 
 def settings_export(request):
     """
-    The template context processor that adds settings defined
-    in `settings.SETTINGS_EXPORT` to the context.
-
+    The template context processor that adds settings defined in
+    `SETTINGS_EXPORT` to the context. If SETTINGS_EXPORT_VARIABLE_NAME is not
+    set, the context variable will be `settings`.
     """
+    variable_name = getattr(django_settings, 'SETTINGS_EXPORT_VARIABLE_NAME', 'settings')
     return {
-        'settings': _get_exported_settings()
+        variable_name: _get_exported_settings()
     }