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Create Logo #27

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arschmitz opened this Issue Dec 17, 2014 · 54 comments

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arschmitz commented Dec 17, 2014

Now that we have a name we really need a logo.

@isaacdurazo you had expressed interest in helping do you think this is something you could tackle? It would be a huge help to be able to get things going!

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isaacdurazo commented Dec 19, 2014

@arschmitz this is something I'm definitely interested. I estimate I can start working on it the week of January 5th. Would that work?

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sfrisk commented Dec 19, 2014

@isaacdurazo January 5th is great.

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kristoferjoseph commented Dec 20, 2014

@isaacdurazo, SQUEEEEEEEEEL!

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arschmitz commented Dec 20, 2014

@isaacdurazo Awesome thank you!

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isaacdurazo commented Jan 7, 2015

Just FYI guys, I've started to brainstorm a little bit on this. Nothing to show yet but wanted to let you know that I've started working on this.

<3

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arschmitz commented Jan 7, 2015

@isaacdurazo Awesome thanks for the update! Can't wait!

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sfrisk commented Jan 8, 2015

Yay!! 👍

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isaacdurazo commented Jan 27, 2015

Hey guys, I've been working on this for severals days now and here's a first option.

I'm keeping it simple by taking the idea of the "chassis" and do something that evokes it a little bit.

screen shot 2015-01-26 at 10 32 48 pm

What do you think?

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sfrisk commented Jan 27, 2015

Ooooo.

I like the b/w version and the font, and the overall simplicity of the design. Not quite sure what I think of the logo with the green background, but I like the green with white background.

Overall I like the direction you're going with this though.

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arschmitz commented Jan 27, 2015

Overall I agree with sfrisk I like the font a lot and the logo. I like the first 2 more then the third also not sure on the green back.

One comment I would make as far as evoking the idea of a chassis. I get the idea completely of the c being like the internal structure or "chassis". I guess to me though just due to common usage being generally one of 2 specific things ( a car frame or computer case ) it does not really evoke the idea of a chassis to me. That being said I would not necessarily change, to make it evoke that. I like the logo a lot and think it will work well in usage and like the simplicity. Just wanted to throw that out there.

Nice work though really like it and the font a lot!

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isaacdurazo commented Jan 27, 2015

Thanks guys, I'm glad you liked it. I was thinking on the idea of the "chassis" more as a base/structure of something, so I didn't want to go to literal there.

Regarding colors, all these 3 are part of the same option. I forgot to mention that part (oops). We need to have the ability to use the logo in different scenarios, like on a white background or a color background, and also a monochrome version.

You guys mentioned you liked the colors, would you be interested in seeing a few more options? I wanted to show what I had as the graphic before experimenting with colors, that's why I didn't posted other variations.

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sfrisk commented Jan 27, 2015

Ahhh, okay I understand. I saw it as three different logos, rather than "this is some allowed use cases for this logo."

I definitely would be interested in seeing a few more color options.

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arschmitz commented Jan 27, 2015

@isaacdurazo Yeah i totally get where you were going ( and knew immediately ). So I think your concept was clear. I was only commenting about my own personal impressions of the word. Your interpretation is 100% accurate to the actual meaning of the word.

As far as color, I knew what you were going for with the 3 variations, I was only thinking as you said maybe slightly different colors. The darkslategray on that green just does not pop well to me. Maybe even stick with same colors but for the green back go with white? I don't know ill leave that to you your the designer :-)

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arschmitz commented Jan 28, 2015

Something I noticed, I feel at least worth mentioning here, while not the same green for sure. The green here is at least semi similar to the jQuery Mobile green. http://brand.jquery.org/colors/#jquery-mobile-green. Don't think its close enough to be a big deal but thought I would mention.

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MichaelArestad commented Feb 1, 2015

The icon is pretty dang good and could be quite a bit of fun to animate (with CSS).

I'm not sure the typeface fits, though. The icon is very geometric with hard edges, uniform line weight, and sharp corners while the typefaces is a bit more organic with it's corners, shapes, and weights.

I think we can tweak the colors after the logo itself is done. (I'm partial to orange, magenta, or yet another blue)

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isaacdurazo commented Feb 6, 2015

Alright guys, I have a few color options. Also, @MichaelArestad I see what you are saying and you are right. After looking at other fonts, I found one that works way better than the one before.

Here three more color options:
screen shot 2015-02-06 at 2 08 53 pm

Just FYI, once we all agree on the logo, font and color, the next step will be to find complementary colors and present some possible scenarios of how to use them.

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sfrisk commented Feb 6, 2015

Those are nice! I really like them. And that font really pops with the
logo.

On Fri, Feb 6, 2015 at 4:11 PM, Isaac Durazo notifications@github.com
wrote:

Alright guys, I have a few color options. Also, @MichaelArestad
https://github.com/MichaelArestad I see what you are saying and you are
right. After looking at other fonts, I found one that works way better than
the one before.

Here three more color options:
[image: screen shot 2015-02-06 at 2 08 53 pm]
https://cloud.githubusercontent.com/assets/1379244/6087525/d54a3ca6-ae09-11e4-8680-269ec4f724cd.png

Just FYI, once we all agree on the logo, font and color, the next step
will be to find complementary colors and present some possible scenarios of
how to use them.


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arschmitz commented Feb 6, 2015

@isaacdurazo I really like that. The font change is nice. I really like that the C in chassis, and the logo C are vary similar now. Im pretty torn on color...

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sfrisk commented Feb 6, 2015

I'm a fan of the pink and the blue one.

On Fri, Feb 6, 2015 at 4:14 PM, Alexander Schmitz notifications@github.com
wrote:

@isaacdurazo https://github.com/isaacdurazo I really like that the font
change is nice i really like those the C in chassis and the logo c are vary
similar now. Im pretty torn on color...


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MichaelArestad commented Feb 6, 2015

I'm a fan of the pink and the blue one.

+1

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isaacdurazo commented Feb 12, 2015

Do you guys want to share this with more people to pick a winner? I'm still a fan of the green one, but I'm also happy with any other of the options, that's just my personal favorite.

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sfrisk commented Feb 24, 2015

I could bring it up again in the meeting today, see if more people have an opinion.

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geekman-rohit commented Feb 24, 2015

If followers of the project can share their opinion, The blue one 👍

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arschmitz commented Feb 24, 2015

I'm a fan of the pink and the blue one.

👍

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battaglr commented Feb 24, 2015

Great logo, @isaacdurazo!

👍 to the "blue" one. But all are great.

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arschmitz commented Feb 24, 2015

Hmm... Looking at the blue one it looks really close to the jQuery core secondary blue http://brand.jquery.org/colors/#jquery-blue

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battaglr commented Feb 24, 2015

@arschmitz: is that something we should try to avoid?

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scottgonzalez commented Feb 24, 2015

I would not let that limit you.

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arschmitz commented Feb 24, 2015

Well this is a jQuery foundation project so its probably best to avoid the same colors as another foundation project logo, so the logos will often appear near each other. Also while this is a "jQuery Foundation" project it is not a "jQuery" project and we don't want to give that impression.

Not saying we can't, just things to consider.

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isaacdurazo commented Feb 24, 2015

I don't think we should avoid using some colors. That would limit us incredibly. All the multiple jQuery projects use a lot of different colors and unless we are using an existing combination of colors I wouldn't worry. A color by itself is not a big deal.

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scottgonzalez commented Feb 24, 2015

Well this is a jQuery foundation project so its probably best to avoid the same colors as another foundation project logo

Do you think the hundreds of Apache Software Foundation projects try to do this? This would become complete insanity very quickly.

so the logos will often appear near each other.

Logos of similar color often appear next to each other.

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MichaelArestad commented Feb 24, 2015

I think the color similarity is a non issue.

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arschmitz commented Feb 24, 2015

Good points. I agree.

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sfrisk commented Feb 24, 2015

I like the blue one the most, followed by the pink.

On Tue, Feb 24, 2015 at 12:55 PM, Alexander Schmitz <
notifications@github.com> wrote:

Good points. I agree.


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arthurvr commented Feb 24, 2015

I like the blue one the most, followed by the pink.

+1 here.

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sfrisk commented Mar 3, 2015

Looks like between this issue thread and the IRC meeting channel, blue won.

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isaacdurazo commented Apr 7, 2015

Hey guys, sorry it took me so long to come up with this. Here are some situations in which the logo could be presented and some complementary colors that can be used.

screen shot 2015-04-07 at 2 06 18 pm

screen shot 2015-04-07 at 2 06 04 pm

And for the stickers, I was thinking that maybe we could do something like this:
screen shot 2015-04-07 at 2 09 44 pm

What do you guys think?

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arschmitz commented Apr 7, 2015

@isaacdurazo Really liking the usages there. Gray background with color logo and dark text is my favorite :-)

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GreatDanton commented Apr 7, 2015

Dark logos are awesome. I like it.

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sfrisk commented Apr 7, 2015

Nice! I really like the dark theme and color palette.

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isaacdurazo commented Apr 8, 2015

Thanks guys, keep in mind that this are use cases. There're multiple scenarios in which a logo could be presented and we need to prepare for that.

That being said, this are all the same logo. We are not choosing on color or another

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arschmitz commented Apr 8, 2015

@isaacdurazo absolutely i was just saying that was my favorite of them.

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arthurvr commented Apr 8, 2015

Awesome work @isaacdurazo! Looking really good! 👍 🏆

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cbracco commented Apr 9, 2015

This looks great, @isaacdurazo! The blue and dark-gray backgrounds with all-white logos feel like winners to me. I also really like the yellow accent color. 👍

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MichaelArestad commented Apr 10, 2015

Boom! Looks great.

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ramasilveyra commented Apr 10, 2015

@isaacdurazo All the logos are pretty nice, thanks!

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geekman-rohit commented Apr 10, 2015

Simply Awesome. Period. 👍

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isaacdurazo commented Apr 10, 2015

Thank you guys, I'm glad you like it. @sfrisk @arschmitz could you advice on next steps? do you want me to make a PR with the files?

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kborchers commented Apr 10, 2015

@isaacdurazo I would say let's not store those files in the repo. Maybe send them to @sfrisk and myself then I'll store them with all of our other assets and Sarah can distribute as she sees fit.

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sfrisk commented Apr 10, 2015

@kborchers @isaacdurazo sounds good to me. Also if you have a SVG version of the logo, that would be cool. I know @MichaelArestad and I discussed doing some fun animations with the logo.

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isaacdurazo commented Apr 10, 2015

Sounds like a plan! I'll get everything ready and send them later this afternoon

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sfrisk commented Apr 10, 2015

Awesome, thanks.

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kborchers commented May 20, 2015

Did this ever get wrapped up? If so, can someone send me the files and close this? Thanks!

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isaacdurazo commented May 20, 2015

@kristoferjoseph Yeah, I sent the files to @sfrisk. I'll send them to you as well.

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