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Update README.md

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1 parent e9a8117 commit 84a34abf84ba160459db3ffbe3ec325439af518c @adamsiem adamsiem committed Apr 15, 2012
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-##PrivacyScanner.org
+##PrivacyScanner.org/scanner
-A tool for website owners and web developers to improve their sites from a privacy perspective. Think Yslow, but for privacy.
+A tool for website owners and developers to ensure their site manages private data appropriately and effectively: PrivacyScanner.
-Users will put in a url, and we will come back with a report of what's going on, visually representing the data collection activity. We will also provide a score and guidelines recommendations for improving your score.
+Users put in a URL, and we provide a report of the site partners' data collection activity, in multiple views. We provide a score for how well the site adheres to privacy best practices, and offer specific recommendations to improve the site.
-We will have attributed usher/collector relationships on a webpage, utilizing a shared "HAR-as-a-service" web services endpoint. Will also include enhanced company data from PrivacyChoice and Krux detailing risk of the associated companies found on page.
+Think Yslow, but for privacy.
+We gather usher/collector relationships on a webpage, utilizing a shared "HAR-as-a-service" web services endpoint. We also include enhanced collector company data from PrivacyChoice and Krux, detailing risk of the associated companies found on the page.

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