Note: This project is in early development, and the copy is stream-of-conciousness, for now.
As consumers become more critical about the purchasing decisions they make and the companies support, there is a growing interest to better understand a business' commitment to the environment before doing business with them. Unfortunately that information is extremely difficult to come across. Businesses either do not have a concise way of sharing this information or don't share it at all.
/green aims to be a canonical source to understand a business' commitment to the environment
To facilitate this, /green proposes companies reserve the /green URL location to be the place to share this information
This way, consumers know exactly where to look to find out about a companies commitment to conservation and sustainability.
/green is heavily influence by the /purpose initiative by the folks at Fictive Kin.
- why we think it's important to share this
- dos and donts
- how to join in
- other resources