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LINE Simple Beacon

LINE Simple Beacon is a specification for beacon hardware for LINE bot developers. LINE Simple Beacon is based on the Bluetooth Low Energy (BLE) specification and lets developers use the LINE Beacon service on regular devices.

Security limitations

LINE Simple Beacon does not have a mechanism for preventing devices from being impersonated. Therefore, do not use bot services which automatically assumes that a beacon's ID is valid.


The following are required to use LINE Simple Beacon for developing a beacon that is integrated with a LINE bot.

  • Have more than one bot account
  • Have a device that can control a BLE controller

Specification details

LINE Simple Beacon is made up of the following elements

  • BLE Controller
  • Bluetooth Host
  • LINE Simple Beacon frame

The following are the specifications for each element.

BLE Controller

The BLE Controller is a wireless device based on the BLE specification.

Beacons must have a module installed that conforms to the BLE Controller specifications as required by Bluetooth. The recommended Bluetooth version is 4.0. Although a BLE controller which supports Bluetooth versions higher than 4.0 can be used, note that the LINE application may not detect the beacon if a feature not defined in Bluetooth 4.0 is configured with LINE Simple Beacon.

Bluetooth Host

Bluetooth Host is a program that controls the BLE Controller based on Bluetooth protocols and profiles.

With LINE Simple Beacon, to ensure that the LINE app can quickly detect devices, control the BLE Controller according to the Broadcaster Role (BLUETOOTH SPECIFICATION Version 4.0 [Vol 3], Part C Section as defined by Generic Access Profile.

Advertising data

Bluetooth Host consists of the following advertising data which must be passed to the BLE Controller.

  • AD Type: Flags
    • Value: Cannot have a value of 0x00. Set an appropriate value based on the characteristics of the device.
  • AD Type: Service UUIDs
    • 16bit Service UUID: 0xFE6F. UUID to provide the Bluetooth service through LINE.
  • AD Type: Service Data
    • 16bit Service UUID: 0xFE6F. Supports service UUIDs.
    • Service Data: LINE Simple Beacon Frame

Advertising data example

For devices with the characteristics shown below, advertising data is displayed when the following parameters are used.

  • Characteristics
    • Packets are transmitted regularly
    • Only supports BLE(does not support BR/EDR)
  • Parameter example 1
    • HWID: 32AF519E88
    • Device Message: 0032006900FAFFFF000199FF88
  • Parameter example 2
    • HWID: 8ADFAF4326
    • Device Message: 20170228

The following table shows the advertising data using parameter example 1 and example 2. Set the value as 0x00 for byte offsets greater than 22 for parameter example 2 as values greater than 22 becomes the non-significant part (BLUETOOTH SPECIFICATION Version 4.0 [Vol 3], Part C Section 11).

Example 1
Example 2
0 0x02 0x02 Data length
1 0x01 0x01 AD type for flags
(BLUETOOTH SPECIFICATION Version 4.0 [Vol 3], Part C Section 18.1)
2 0x06 0x06 LE General Discoverable Mode (2)
BR/EDR Not Supported (4)
3 0x03 0x03 Data length
4 0x03 0x03 AD type for the complete list of 16-bit UUIDs available
(BLUETOOTH SPECIFICATION Version 4.0 [Vol 3], Part C Section 18.2)
5 0x6F 0x6F 16-bit UUID for LINE corp
6 0xFE 0xFE (Same as above)
7 0x17 0x0E Data length
8 0x16 0x16 AD type for Service Data
(BLUETOOTH SPECIFICATION Version 4.0 [Vol 3], Part C Section 18.10)
9 0x6F 0x6F 16-bit UUID for LINE corp
10 0xFE 0xFE (Same as above)
11 0x02 0x02 Frame Type of the LINE Simple Beacon Frame
12 0x32 0x8A HWID of LINE Simple Beacon
13 0xAF 0xDF (Same as above)
14 0x51 0xAF (Same as above)
15 0x9E 0x43 (Same as above)
16 0x88 0x26 (Same as above)
17 0x7F 0x7F Measured TxPower of the LINE Simple Beacon Frame
18 0x00 0x20 Device message of LINE Simple Beacon Frame
19 0x32 0x17 (Same as above)
20 0x00 0x02 (Same as above)
21 0x69 0x28 (Same as above)
22 0x00 0x00 (Same as above)
23 0xFA 0x00 (Same as above)
24 0xFF 0x00 (Same as above)
25 0xFF 0x00 (Same as above)
26 0x00 0x00 (Same as above)
27 0x01 0x00 (Same as above)
28 0x99 0x00 (Same as above)
29 0xFF 0x00 (Same as above)
30 0x88 0x00 (Same as above)

LINE Simple Beacon Frame

LINE Simple Beacon Frame is the variable-length data which contains the information to identify devices. The binary length is 8–20 bytes. Big-endian is the byte order used for multi-byte data. The following information is stored in order. These are all the required items.

Property Data type Size Description
Frame Type Fixed Length 1 byte Only 0x02 can be used
HWID Fixed Length 5 bytes ID of beacon device
Set an HWID for each device. Do not use HWIDs other than the HWIDs issued for your own bot account.
HWIDs are issued through the LINE Official Account Manager.
Measured TxPower Fixed Length 1 byte Only 0x7F can be used
Device Message Variable Length 1–13 bytes Can be used freely by developers. When the LINE application detects a beacon, the HWID and other properties are passed to the LINE server.
Set value as 0x00 if the "Device Message" property is not used. No event will be sent if no value is set.

"Device Message" is notified to your bot account via LINE server with the Messaging API. Use this to receive information from the beacon such as temperature, air pressure, and battery remaining.

Disclaimer and copyright notice

  • The user agrees to the following conditions upon use of the LINE Simple Beacon specification ("the Specification").
  • As all or part of the LINE Beacon service (including all items related to LINE Simple Beacon) may change or be dicsontinued at any time without prior notice, it is possible that the Specification may not be compatible with the LINE Beacon service. Also, LINE Corporation ("the Company") is not obligated to keep the Specification updated.
  • The Company may, at its discretion, change or remove the contents of the Specification at any time without prior notice.
  • The Specification may not be redistributed or modified.
  • The Specification shall not be used for any other purpose other than those stated in LINE Simple Beacon.
  • The Company does not explicitly or implicitly guarantee that the Specification does not contain any factual or legal errors (including compatibility issues regarding security, reliability, completeness, and effectiveness; security-related defects; errors and bugs; and any rights infringements). The Company is not obligated to remove any such errors in the Specification.
  • The Company is not responsible for any damages to the user or a third party that arise from the specification.
  • 0xFE6F is a UUID used for the Bluetooth service provided by LINE and may not be used for any other purpose.
  • Bluetooth is a trademark or a registered trademark of Bluetooth SIG, Inc.
  • LINE Beacon and LINE Simple Beacon are trademarks or registered trademarks of the Company.