diff --git a/llvm/include/llvm/Analysis/MemoryProfileInfo.h b/llvm/include/llvm/Analysis/MemoryProfileInfo.h
index b46124a4ed0d5..215139caef696 100644
--- a/llvm/include/llvm/Analysis/MemoryProfileInfo.h
+++ b/llvm/include/llvm/Analysis/MemoryProfileInfo.h
@@ -117,6 +117,12 @@ class CallStackTrie {
   /// which is lower overhead and more direct than maintaining this metadata.
   /// Returns true if memprof metadata attached, false if not (attribute added).
   bool buildAndAttachMIBMetadata(CallBase *CI);
+
+  /// Add an attribute for the given allocation type to the call instruction.
+  /// If hinted by reporting is enabled, a message is emitted with the given
+  /// descriptor used to identify the category of single allocation type.
+  void addSingleAllocTypeAttribute(CallBase *CI, AllocationType AT,
+                                   StringRef Descriptor);
 };
 
 /// Helper class to iterate through stack ids in both metadata (memprof MIB and
diff --git a/llvm/lib/Analysis/MemoryProfileInfo.cpp b/llvm/lib/Analysis/MemoryProfileInfo.cpp
index 217f304e30de1..1c3f589e84941 100644
--- a/llvm/lib/Analysis/MemoryProfileInfo.cpp
+++ b/llvm/lib/Analysis/MemoryProfileInfo.cpp
@@ -278,26 +278,30 @@ bool CallStackTrie::buildMIBNodes(CallStackTrieNode *Node, LLVMContext &Ctx,
   return true;
 }
 
+void CallStackTrie::addSingleAllocTypeAttribute(CallBase *CI, AllocationType AT,
+                                                StringRef Descriptor) {
+  addAllocTypeAttribute(CI->getContext(), CI, AT);
+  if (MemProfReportHintedSizes) {
+    std::vector<ContextTotalSize> ContextSizeInfo;
+    collectContextSizeInfo(Alloc, ContextSizeInfo);
+    for (const auto &[FullStackId, TotalSize] : ContextSizeInfo) {
+      errs() << "MemProf hinting: Total size for full allocation context hash "
+             << FullStackId << " and " << Descriptor << " alloc type "
+             << getAllocTypeAttributeString(AT) << ": " << TotalSize << "\n";
+    }
+  }
+}
+
 // Build and attach the minimal necessary MIB metadata. If the alloc has a
 // single allocation type, add a function attribute instead. Returns true if
 // memprof metadata attached, false if not (attribute added).
 bool CallStackTrie::buildAndAttachMIBMetadata(CallBase *CI) {
-  auto &Ctx = CI->getContext();
   if (hasSingleAllocType(Alloc->AllocTypes)) {
-    addAllocTypeAttribute(Ctx, CI, (AllocationType)Alloc->AllocTypes);
-    if (MemProfReportHintedSizes) {
-      std::vector<ContextTotalSize> ContextSizeInfo;
-      collectContextSizeInfo(Alloc, ContextSizeInfo);
-      for (const auto &[FullStackId, TotalSize] : ContextSizeInfo) {
-        errs()
-            << "MemProf hinting: Total size for full allocation context hash "
-            << FullStackId << " and single alloc type "
-            << getAllocTypeAttributeString((AllocationType)Alloc->AllocTypes)
-            << ": " << TotalSize << "\n";
-      }
-    }
+    addSingleAllocTypeAttribute(CI, (AllocationType)Alloc->AllocTypes,
+                                "single");
     return false;
   }
+  auto &Ctx = CI->getContext();
   std::vector<uint64_t> MIBCallStack;
   MIBCallStack.push_back(AllocStackId);
   std::vector<Metadata *> MIBNodes;
@@ -314,8 +318,9 @@ bool CallStackTrie::buildAndAttachMIBMetadata(CallBase *CI) {
   // If there exists corner case that CallStackTrie has one chain to leaf
   // and all node in the chain have multi alloc type, conservatively give
   // it non-cold allocation type.
-  // FIXME: Avoid this case before memory profile created.
-  addAllocTypeAttribute(Ctx, CI, AllocationType::NotCold);
+  // FIXME: Avoid this case before memory profile created. Alternatively, select
+  // hint based on fraction cold.
+  addSingleAllocTypeAttribute(CI, AllocationType::NotCold, "indistinguishable");
   return false;
 }
 
diff --git a/llvm/test/Transforms/PGOProfile/memprof_loop_unroll.ll b/llvm/test/Transforms/PGOProfile/memprof_loop_unroll.ll
index 746db4c7153d1..9bc1282ab4529 100644
--- a/llvm/test/Transforms/PGOProfile/memprof_loop_unroll.ll
+++ b/llvm/test/Transforms/PGOProfile/memprof_loop_unroll.ll
@@ -1,4 +1,5 @@
-;; Tests memprof when contains loop unroll.
+;; Tests memprof when contains loop unroll of allocation, where the unrolled
+;; allocations have the same context but different allocation types.
 
 ;; Avoid failures on big-endian systems that can't read the profile properly
 ; REQUIRES: x86_64-linux
@@ -9,8 +10,12 @@
 ;; $ clang++ -gmlt -fdebug-info-for-profiling -S %S/Inputs/memprof_loop_unroll_b.cc -emit-llvm
 
 ; RUN: llvm-profdata merge %S/Inputs/memprof_loop_unroll.memprofraw --profiled-binary %S/Inputs/memprof_loop_unroll.exe -o %t.memprofdata
-; RUN: opt < %s -passes='memprof-use<profile-filename=%t.memprofdata>' -S | FileCheck %s
+; RUN: opt < %s -passes='memprof-use<profile-filename=%t.memprofdata>' -S -memprof-report-hinted-sizes 2>&1 | FileCheck %s
 
+;; Conservatively annotate as not cold. We get two messages as there are two
+;; unrolled copies of the allocation.
+; CHECK: MemProf hinting: Total size for full allocation context hash {{.*}} and indistinguishable alloc type notcold: 4
+; CHECK: MemProf hinting: Total size for full allocation context hash {{.*}} and indistinguishable alloc type notcold: 4
 ; CHECK: call {{.*}} @_Znam{{.*}} #[[ATTR:[0-9]+]]
 ; CHECK: attributes #[[ATTR]] = { builtin allocsize(0) "memprof"="notcold" }
 ; CHECK-NOT: stackIds: ()
@@ -93,4 +98,4 @@ attributes #2 = { builtin allocsize(0) }
 !27 = distinct !{!27, !28, !23, !29}
 !28 = !DILocation(line: 5, column: 5, scope: !10)
 !29 = !{!"llvm.loop.mustprogress"}
-!30 = !DILocation(line: 8, column: 1, scope: !10)
\ No newline at end of file
+!30 = !DILocation(line: 8, column: 1, scope: !10)