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Create a FAQ about tracking Internal newsletters #11566
My team regularly sends out emails internally using html templates.
Could Piwik be used to track email open rates and click-through rates of the links in the emails?
There wouldn’t be a main website we drive internal recipients to, just weekly email newsletters with links to various internal/external resources. So I'm not sure where Piwik should be installed.
We’re currently just using a white-pixel with a bit.ly url embedded in the template but it’s not the best solution, so I'm keen to find out if I could use Piwik for better and more in-depth tracking.
I have implemented the following example:
This is a simple version that tracks the following items in Piwik:
More options, like tracking Custom Dimension, uid (to set the User ID in case of cross-device tracking for personalised emails ) can be found here:
changed the title from
Create a FAQ about tracking Internal newsletters
May 8, 2017
Hi, thanks very much @RMastop for this very useful tip.
I've tried testing it and it's tracking well but I have a couple of questions:
The FAQ has been created and added to: How do I track how many users open and read my newsletter emails (using a pixel / beacon)?