diff --git a/src/windows/wslc/services/ContainerModel.h b/src/windows/wslc/services/ContainerModel.h
index 4cb7b83f8..46fa1ab9f 100644
--- a/src/windows/wslc/services/ContainerModel.h
+++ b/src/windows/wslc/services/ContainerModel.h
@@ -38,6 +38,7 @@ struct ContainerOptions
     bool TTY = false;
     std::vector<std::string> Ports;
     std::vector<std::wstring> Volumes;
+    std::vector<std::string> Entrypoint;
 };
 
 struct CreateContainerResult
diff --git a/src/windows/wslc/services/ContainerService.cpp b/src/windows/wslc/services/ContainerService.cpp
index 363847359..18ce58917 100644
--- a/src/windows/wslc/services/ContainerService.cpp
+++ b/src/windows/wslc/services/ContainerService.cpp
@@ -129,6 +129,12 @@ static wsl::windows::common::RunningWSLCContainer CreateInternal(
 
     containerLauncher.SetContainerFlags(containerFlags);
 
+    if (!options.Entrypoint.empty())
+    {
+        auto entrypoints = options.Entrypoint;
+        containerLauncher.SetEntrypoint(std::move(entrypoints));
+    }
+
     auto [result, runningContainer] = containerLauncher.CreateNoThrow(*session.Get());
     if (result == WSLC_E_IMAGE_NOT_FOUND)
     {
diff --git a/src/windows/wslc/tasks/ContainerTasks.cpp b/src/windows/wslc/tasks/ContainerTasks.cpp
index 823c6a508..c00dd357a 100644
--- a/src/windows/wslc/tasks/ContainerTasks.cpp
+++ b/src/windows/wslc/tasks/ContainerTasks.cpp
@@ -258,6 +258,11 @@ void SetContainerOptionsFromArgs(CLIExecutionContext& context)
         }
     }
 
+    if (context.Args.Contains(ArgType::Entrypoint))
+    {
+        options.Entrypoint.push_back(WideToMultiByte(context.Args.Get<ArgType::Entrypoint>()));
+    }
+
     if (context.Args.Contains(ArgType::ForwardArgs))
     {
         auto const& forwardArgs = context.Args.Get<ArgType::ForwardArgs>();
diff --git a/test/windows/wslc/e2e/WSLCE2EContainerRunTests.cpp b/test/windows/wslc/e2e/WSLCE2EContainerRunTests.cpp
index aadb8d292..d770b7253 100644
--- a/test/windows/wslc/e2e/WSLCE2EContainerRunTests.cpp
+++ b/test/windows/wslc/e2e/WSLCE2EContainerRunTests.cpp
@@ -31,6 +31,7 @@ class WSLCE2EContainerRunTests
     TEST_CLASS_CLEANUP(ClassCleanup)
     {
         EnsureContainerDoesNotExist(WslcContainerName);
+        EnsureImageIsDeleted(DebianImage);
         return true;
     }
 
@@ -61,6 +62,43 @@ class WSLCE2EContainerRunTests
         VerifyContainerIsListed(WslcContainerName, L"exited");
     }
 
+    TEST_METHOD(WSLCE2E_Container_Run_Entrypoint)
+    {
+        WSL2_TEST_ONLY();
+
+        auto result = RunWslc(std::format(L"container run --rm --entrypoint /bin/whoami {}", DebianImage.NameAndTag()));
+        result.Verify({.Stdout = L"root\n", .Stderr = L"", .ExitCode = 0});
+    }
+
+    TEST_METHOD(WSLCE2E_Container_Run_Entrypoint_And_Arguments)
+    {
+        WSL2_TEST_ONLY();
+
+        auto result = RunWslc(
+            std::format(L"container run --rm --entrypoint /bin/echo {} hello from entrypoint with args", DebianImage.NameAndTag()));
+        result.Verify({.Stdout = L"hello from entrypoint with args\n", .Stderr = L"", .ExitCode = 0});
+    }
+
+    TEST_METHOD(WSLCE2E_Container_Run_Entrypoint_Invalid_Path)
+    {
+        WSL2_TEST_ONLY();
+
+        auto result = RunWslc(std::format(L"container run --rm --entrypoint /bin/does-not-exist {}", DebianImage.NameAndTag()));
+        result.Verify(
+            {.Stdout = L"", .Stderr = L"failed to create task for container: failed to create shim task: OCI runtime create failed: runc create failed: unable to start container process: error during container init: exec: \"/bin/does-not-exist\": stat /bin/does-not-exist: no such file or directory: unknown\r\nError code: E_INVALIDARG\r\n", .ExitCode = 1});
+    }
+
+    TEST_METHOD(WSLCE2E_Container_Run_Entrypoint_Detach_Lifecycle)
+    {
+        WSL2_TEST_ONLY();
+
+        auto result = RunWslc(std::format(
+            L"container run --name {} -d --entrypoint /bin/sleep {} infinity", WslcContainerName, DebianImage.NameAndTag()));
+        result.Verify({.Stderr = L"", .ExitCode = 0});
+
+        VerifyContainerIsListed(WslcContainerName, L"running");
+    }
+
 private:
     const std::wstring WslcContainerName = L"wslc-test-container";
     const TestImage& DebianImage = DebianTestImage();
diff --git a/test/windows/wslc/e2e/WSLCE2EHelpers.cpp b/test/windows/wslc/e2e/WSLCE2EHelpers.cpp
index 13f2d92c3..a353a3668 100644
--- a/test/windows/wslc/e2e/WSLCE2EHelpers.cpp
+++ b/test/windows/wslc/e2e/WSLCE2EHelpers.cpp
@@ -177,6 +177,28 @@ void EnsureContainerDoesNotExist(const std::wstring& containerName)
     }
 }
 
+std::vector<wsl::windows::wslc::models::ContainerInformation> ListAllContainers()
+{
+    auto result = RunWslc(L"container list --all --format json");
+    result.Verify({.Stderr = L"", .ExitCode = 0});
+    auto jsonOutput = result.GetStdoutOneLine();
+    return wsl::shared::FromJson<std::vector<wsl::windows::wslc::models::ContainerInformation>>(jsonOutput.c_str());
+}
+
+void EnsureImageContainersAreDeleted(const TestImage& image)
+{
+    auto containers = ListAllContainers();
+    for (const auto& container : containers)
+    {
+        auto nameAndTag = wsl::shared::string::WideToMultiByte(image.NameAndTag());
+        if (container.Image.find(nameAndTag) != std::string::npos)
+        {
+            auto result = RunWslc(std::format(L"container remove --force {}", container.Id));
+            result.Verify({.Stdout = L"", .Stderr = L"", .ExitCode = 0});
+        }
+    }
+}
+
 void EnsureImageIsDeleted(const TestImage& image)
 {
     auto result = RunWslc(L"image list");
@@ -187,6 +209,7 @@ void EnsureImageIsDeleted(const TestImage& image)
     {
         if (line.find(image.NameAndTag()) != std::wstring::npos)
         {
+            EnsureImageContainersAreDeleted(image);
             auto deleteResult = RunWslc(std::format(L"image delete --force {}", image.NameAndTag()));
             deleteResult.Verify({.Stderr = L"", .ExitCode = 0});
             break;
diff --git a/test/windows/wslc/e2e/WSLCE2EHelpers.h b/test/windows/wslc/e2e/WSLCE2EHelpers.h
index c2a43c2b0..26b05767e 100644
--- a/test/windows/wslc/e2e/WSLCE2EHelpers.h
+++ b/test/windows/wslc/e2e/WSLCE2EHelpers.h
@@ -17,6 +17,7 @@ Module Name:
 #include <docker_schema.h>
 #include <chrono>
 #include <wslc_schema.h>
+#include <ContainerModel.h>
 
 namespace WSLCE2ETests {
 
@@ -103,10 +104,12 @@ void VerifyImageIsNotUsed(const TestImage& image);
 std::string GetHashId(const std::string& id, bool fullId = false);
 wsl::windows::common::wslc_schema::InspectContainer InspectContainer(const std::wstring& containerName);
 wsl::windows::common::wslc_schema::InspectImage InspectImage(const std::wstring& imageName);
+std::vector<wsl::windows::wslc::models::ContainerInformation> ListAllContainers();
 
 void EnsureContainerDoesNotExist(const std::wstring& containerName);
 void EnsureImageIsLoaded(const TestImage& image);
 void EnsureImageIsDeleted(const TestImage& image);
+void EnsureImageContainersAreDeleted(const TestImage& image);
 
 // Default timeout of 0 will execute once.
 template <typename IntervalRep, typename IntervalPeriod, typename TimeoutRep, typename TimeoutPeriod>