Inconsistent casing of subject lines in emails

[philbooth]

Most of the FxA emails have the subject line in sentence-casing. But while reviewing #1675, I noticed that "Finish Creating Your Account", "Reminder: Finish Creating Your Account" and "Your Firefox Account is Confirmed" have title-casing.

It looks like it's how they were specified in the designs for #1073 / #1087, but that seems weirdly inconsistent to me. Is it a bug or a feature?

[shane-tomlinson]

cc @ryanfeeley

[ryanfeeley]

@philbooth Is there an easy way to extract all the email subject lines and post them here? I'll have the content team make the call on all of them.

[philbooth]

@ryanfeeley, here you go old bean:

Account recovery key generated
Account recovery key removed
Confirm new sign-in to Firefox
Final reminder: Confirm your email to activate your Firefox Account
Finish Creating Your Account
Firefox Account authorization code
Firefox Account new primary email
Firefox Account password changed
Firefox Account password reset required
Firefox Account password reset with recovery key
Low recovery codes remaining
New recovery codes generated
New sign-in to Firefox
Recovery code consumed
Reminder: Finish Creating Your Account
Reset your Firefox Account password
Secondary Firefox Account email added
Secondary Firefox Account email removed
Sign-in code for Firefox
Two-step authentication disabled
Two-step authentication enabled
Verify primary email
Verify secondary email
Your Firefox Account is Confirmed
Your Firefox Account password has been changed

[ryanfeeley]

So appreciated!

[ryanfeeley]

When we look at a screenshot of our current emails, it's apparent that mentioning Firefox Accounts is somewhat redundant. We can improve our emails significantly by simply trimming them down (and including codes in subject line where possible). I also ran them all through a title case tool.

Here is where I landed. Any concerns? I'll check with Jeff as well.

Current	Proposed
Account recovery key generated	Account Recovery Key Generated
Account recovery key removed	Account Recovery Key Removed
Confirm new sign-in to Firefox	Confirm New Sign-in
Final reminder: Confirm your email to activate your Firefox Account	Final Reminder: Activate Your Account
Finish Creating Your Account	Finish Creating Your Account
Firefox Account authorization code	Authorization Code: RXZ3DSJA
Firefox Account new primary email	New Primary Email
Firefox Account password changed	Password Changed
Firefox Account password reset required	Password Reset Required
Firefox Account password reset with recovery key	Password Reset with Recovery Key
Low recovery codes remaining	Low Recovery Codes Remaining
New recovery codes generated	New Recovery Codes Generated
New sign-in to Firefox	New Sign-in to Firefox
Recovery code consumed	Recovery Code Consumed
Reminder: Finish Creating Your Account	Reminder: Complete Registration
Reset your Firefox Account password	Reset Your Password
Secondary Firefox Account email added	Secondary Email Added
Secondary Firefox Account email removed	Secondary Email Removed
Sign-in code for Firefox	Sign-in Code: RHYZJWTD
Two-step authentication disabled	Two-step Authentication Disabled
Two-step authentication enabled	Two-step Authentication Enabled
Verify primary email	Verify Primary Email
Verify secondary email	Verify Secondary Email
Your Firefox Account is Confirmed	Your Account Is Confirmed
Your Firefox Account password has been changed	Password Changed

[philbooth]

Subjects are being updated here:

https://docs.google.com/document/d/1LRf1SiFg3zxJbDVFbilCUVDKjKcRt4_cnT_epzKm684/edit?usp=sharing

[philbooth]

Hey @ryanfeeley, I just started to make these changes and I realised there were some subjects I missed when I listed them before. Sorry, there's conditional code and not all the subjects get generated by the test I ran.

These are the ones I missed:

Verify your Firefox Account
Confirm your email and start to sync!

(alternative subjects for the Finish Creating Your Account one)

And:

Firefox Account verified

(alternative subject for the Your Firefox Account is Confirmed one)

[philbooth]

WIP PR is at #2017. I'll get that reviewed as soon as decisions/strings are final here.

[shane-tomlinson]

New guidance - re-sentence case the titles - info here: https://docs.google.com/document/d/1LRf1SiFg3zxJbDVFbilCUVDKjKcRt4_cnT_epzKm684/edit

[jpfaller]

Update per: @shane-tomlinson

We would keep the strings as is in code, so no change for the l10n team.
In our English translation file, add the new strings as translations for the old string.
Display the new string to English users
Once skyline is done, make the updates in code so the updates are sent to everyone.

https://docs.google.com/document/d/1LRf1SiFg3zxJbDVFbilCUVDKjKcRt4_cnT_epzKm684/edit?usp=sharing

[clouserw]

@ryanfeeley Do we want to do anything else in this issue or should we close it?

[ryanfeeley]

@clouserw Is it done?