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<title>"Online" marketing = "Color" TV </title>
<p>
You can't help but smile when you pass an old motel that still has the sign advertising “Color TV!”
</p><p>
In 1960, it was important to mention that you weren't talking about ordinary black and white TV. No, this is the new special <em>color</em> TV! Oooh!
</p><p>
But now that all TVs are color, it's funny to hear someone (even a sign) refer to it as “color” TV. It really dates them.
</p><p>
Now I can't help but smile when I hear people talk about “online marketing.”
</p><p>
In 1995, it was important to mention that you weren't talking about ordinary print-paper marketing. No, this is the new special <em>online</em> marketing! Oooh!
</p><p>
But now that all marketing is online, it's funny to hear someone (especially a business person) refer to it as “online” marketing. It really dates them.
</p>
<img src="http://sivers.org/images/colortv.jpg" width="461" height="321" alt="http://www.flickr.com/photos/boeke/2838589318/" />