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<title>Doing the opposite of everyone is valuable. </title>
Supply and demand: <strong>the more people do something, the less valuable it is</strong>.
Everyone else is multi-tasking. Learn to <a href="">single-task</a>.
Everyone else is hyper-connected. Learn to turn off your computer.
Warren Buffett says one simple rule dictates his stock buying: “<a href="">Be fearful when others are greedy, and be greedy when others are fearful.</a>”
One way to be outstanding and valuable is to do what others aren't doing, or what most can't.
In the U.S., the <a href="">average translator salary</a> for Spanish is $24,500, and for Arabic is $41,700.
If you play an instrument, give it a twist that nobody's done before. Like <a href="">Greg Pattillo's beatbox flute</a>, with over <a href="">20 million YouTube views</a>, who the <a href="">New York Times called “the only person in the world who does what he does”</a>.
When I made a living playing colleges, I had three different acts: a rock band, a solo acoustic act, and <a href="">The Professional Pests</a>, where I'd run around in a black lycra bag, bothering people. The Professional Pests out-booked the other acts by 5-to-1, because there are tons of rock bands, tons of solo acoustic acts, but only one place to hire a guy running around in a black lycra bag.
Look around at what your competitors are doing. Can you do something radically opposite? If they're trying to be all-inclusive, can you be exclusive?
Doing the opposite of everyone is valuable.
<a href=""><img border="0" src="" width="500" height="500" alt="pugsquirrel" /></a>
<em>I would quote the famous poem (“<a href="">Two roads diverged in a wood, and I took the one less traveled by</a>”), but <a href="">closer analysis of it</a> says it was really mildly teasing his indecisive friend.</em>
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