diff --git a/setup.py b/setup.py
index 0cd8d2d1..495bc98d 100644
--- a/setup.py
+++ b/setup.py
@@ -169,6 +169,7 @@ def package_data(pkg, roots):
     version=VERSION,
     description='XBlock - Problem Builder',
     long_description=README,
+    long_description_content_type='text/markdown',
     author='OpenCraft',
     url='https://github.com/open-craft/problem-builder',
     license='AGPL v3',