Whyd’s blog covering new music, the people who make it happen, and the eccentric lives of the creators of your social record collection for the streaming era. Never stop jammingwhydTumblr (3.0; @whyd)http://blog.whyd.com/Track of the Weekend #75: Tame Impala - "Stranger In Moscow"<p><img src="https://31.media.tumblr.com/ba8bef49a1886da4ed8a24bc272bd1d2/tumblr_inline_n2f7g2wErd1qf8f43.png"/></p> <p>Big smiles here at the <a href="http://www.whyd.com">Whyd</a> office today, despite the extreme amount of pollution in the air, we had our first truly viral track. For the entire week, we thought the track of the weekend was going to be the <a href="http://whyd.com/c/531880cda53f16027400ce66">NEUS remix</a> of Pharrell&#8217;s jam &#8220;Happy.&#8221; But this morning when we checked, Tame Impala&#8217;s cover of Michael Jackson&#8217;s &#8220;<a href="http://whyd.com/c/5321a009f6fe718221000e87">Stranger in Moscow</a>" added by newcomer <a href="http://whyd.com/u/52b3188a7e91c862b2b168aa">Boris Floyd Jr.</a> had shot out of nowhere to the top of the <a href="http://www.whyd.com/hot">hot tracks</a>, being re-added almost 60 times in a day. </p> <p>You will hear why. <a href="https://www.facebook.com/tameimpala">Tame Impala</a>'s signature atmospheric style overlaps perfectly with MJ's ballad, on and on, again and again. </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/139340091&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/79543833500http://blog.whyd.com/post/79543833500Fri, 14 Mar 2014 10:53:12 +0100track of the weekendwhydhot tracksmichael jacksontame impalastranger in moscowboris floyd jrcoverDIALOGUE #2: Mawimbi & Whyd at The Machine de Moulin Rouge<p><img src="https://31.media.tumblr.com/f2c345b8a1cad4665ca21319ebc36418/tumblr_inline_n2blacpnaK1qf8f43.png"/></p> <p>Next Saturday night (March 22) will be a rocking cabaret of afro-infused beats at the landmark establishment that is almost as famous as Paris itself. <a href="https://www.facebook.com/events/702180319803425/">The Collective Mawimbi have been invited to create the line up for the Central area</a>, and they are bringing two acts down for the UK for our aural pleasure, both featuring unique rhythms and percussions, filling some sort of pleasure zone that you didn&#8217;t know you had. It&#8217;s classic Mawimbi, and it&#8217;s why this party is going to be unlike anything you&#8217;ve heard before. </p> <p>The Busy Twist: <a href="https://soundcloud.com/thebusytwist" rel="nofollow nofollow" target="_blank"><a href="https://soundcloud.com/">https://soundcloud.com/</a><span class="word_break"></span>thebusytwist</a></p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/82995515&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p> <p>Drumtalk: <a href="https://soundcloud.com/drumtalk">https://soundcloud.com/drumtalk</a></p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/137072399&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/79351483682http://blog.whyd.com/post/79351483682Wed, 12 Mar 2014 12:07:19 +0100mawimbiparisnightlifeeventmachine de moulin rougedialogue 2concertafro-electrowhydpartysoiréefete22 marsThe Editor of DumDum.fr Talks Music Journalism, Garage Rock, and Taking Music Head On<p><strong><img src="https://31.media.tumblr.com/a67ac8b5d5ab9b76df59049bc8bfc258/tumblr_inline_n29w0bTE4B1qf8f43.png"/></strong></p> <p><em>The DumDum.fr team, that&#8217;s Anthony top left</em></p> <p><strong>Hello Anthony! Can you tell us about when you realized the importance of music in your life?</strong> </p> <p>It came rather late, as a teenager, I was really obsessed with soccer and girls among other things. Like all kids I liked music, but I developed a few different obsessions towards the end of my adolescence. When you grow up in the suburbs, far from concert venues and hype, you can&#8217;t fall into the scene out of luck. For me, it was garage rock, most notably the Black Lips, that I discovered thanks to their cover of a Dutronc track &#8220;Hippie Hippie Hourra.&#8221; An absolute headbanger. So I started to be interested in garage rock, the &#8220;Nuggets&#8221; compilations, those types of things. It was from that moment, more or less, that music would assume a capital importance for me. </p> <p><iframe frameborder="0" height="315" src="//www.youtube.com/embed/DjALrhMfUCk" width="420"></iframe></p> <p><strong>You are the Editor of <a href="http://dumdum.fr/">DumDum</a>. What is the objective of DumDum, and who are your readers?</strong></p> <p>We never really know too much about who are readers are. We get a good response from Facebook, Twitter, but I tend to think that the majority are always silent. These are questions that I prefer to not ask myself. As for the objective of <a href="https://www.facebook.com/DumDumDumDumDumDum">DumDum</a>, it&#8217;s to show music from a different angle, to try to go further. The project has matured greatly since we launched it. We made some novice mistakes, most notably editorial. Today, with our daily articles, we try to take music head on. And with out annexes, we try to take a step back, to tell stories, and talk about people. Because music, in the end, lets us say a lot about life and the world we live in. </p> <p><strong><img src="https://31.media.tumblr.com/0271209f7ebbe60467dd63b2e623b30f/tumblr_inline_n29vyluOYv1qf8f43.png"/></strong></p> <p><strong>Why did you become a music journalist? Are you passionate about music or writing? Or the two? </strong></p> <p>Well, as I said before, it&#8217;s kind of crazy in my head. I studied at a journalism school, initially to become a sports journalist, I love soccer. But I quickly realized that I was heading straight into a wall: I picture myself at stadiums with my microphone trying to grab the stupid comments of football players. Therefore I directed myself rather naturally towards music and culture magazines. I started at Technikart, then the excellent magazine VoxPop that doesn&#8217;t exist anymore. Afterwards, it became a job, even if I don&#8217;t write exclusively about music. And fortunately elsewhere. </p> <p><strong>You also contribute to other publications, like Snatch and Rolling Stone, is music journalism different from the web to print? </strong></p> <p>Online music journalism and print aren&#8217;t very different along the lines of supports. On one hand, it&#8217;s a shame, I think that print magazines will stop doing news updates and talking about top singles. That makes sense: people don&#8217;t get their doses of discoveries from a paper magazine. They pay 5 euros to read long-form subjects, and deep interviews, things that we don&#8217;t find as much online. Looking back, that which I&#8217;ve written for DumDum or Rolling Stone I create in the same way. We have a tendency to think that an online magazine takes less work, that everything must be short, but in the end, I think that&#8217;s short-sighted: long-form has existed online for a long time, and it&#8217;s taking a more and more important place there. Looking at the stats from DumDum shows this, some of our long articles get a lot more clicks than the short little updates. </p> <p><strong>Subscribe to <a href="http://whyd.com/u/52cad85b7e91c862b2b1aee5">DumDum on Whyd</a> to stay up to date with their latest discoveries! </strong></p>http://blog.whyd.com/post/79259259325http://blog.whyd.com/post/79259259325Tue, 11 Mar 2014 14:01:37 +0100anthony mansuydumdum.frblack lipsgarage rockmusic scenemusic journalismrolling stonesnatchnuggetseditoronlinewebzinefootballsoccerinterviewwhydNEW ALBUM: "Reversible" by InShape, Out Today (INTERVIEW)<p><img src="https://31.media.tumblr.com/10ee52340faec859bb8599964c951c7c/tumblr_inline_n27z1jN5hC1qf8f43.png"/></p> <p>On the cobbled streets of Rue L&#8217;Olive here in Paris we meet the electro rock duo <a href="https://www.facebook.com/inshapemusic">InShape</a>, two up-and-coming artists who have been collaborating for the past few years. The latest result of their labor is the new album &#8220;<a href="https://soundcloud.com/inshape">Reversible</a>" which is out today! </p> <p><img src="https://31.media.tumblr.com/4e60c52c505649a2b1ad1e8592f7e9ef/tumblr_inline_n27z1yELMn1qf8f43.png"/></p> <p>Learn about their history, collaboration and composition process and what they appreciate about their new album in our French interview, organized by the lovely girls at <a href="http://blog.whyd.com/post/77694784119/promoting-artists-talk-to-we-do-music">We Do Music</a>: </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/138844719&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p> <p>And take at least one listen to their single &#8220;Clarity&#8221; to understand what their unique style entails: </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/137727114&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/79158809316http://blog.whyd.com/post/79158809316Mon, 10 Mar 2014 13:15:09 +0100inshapeinterviewpodcastclaritynew albumreleasewe do musicwhydcompositionproductionreversibleTrack of the Weekend #74: "Pictures" FlicFlac & Bearson's Remix of Benjamin Francis Leftwich<p><img src="https://31.media.tumblr.com/7fba911b5b59dc82101b32b34c3bb477/tumblr_inline_n227i0vjIT1qf8f43.jpg"/></p> <p><em>Good morning Incubator! </em></p> <p>A beautiful week of springtime layered over us in Paris this week, and as the buds come out of the trees, the jackets and coats are being shed, velib&#8217; stations are empty, and the long lost sun stirs smiles across hibernating Parisian faces. If any song can capture the feeling of the end of winter, it&#8217;s this week&#8217;s Track of the Weekend. <a href="https://www.facebook.com/FlicFlacMusic">FlicFlac</a> &amp; <a href="https://www.facebook.com/bearsonmusic">Bearson</a>'s remix of &#8220;<a href="http://whyd.com/c/53105d54d2a82258600084e6">Pictures</a>" by <a href="https://www.facebook.com/benjaminfrancisleftwich">Benjamin Francis Leftwich</a> feels like it breaks through the low drizzling clouds into an abundance of light and warmth. Congratulations to <a href="http://whyd.com/u/4fe47c2f7e91c862b2a7c281">Bertrand</a> for the perfect timing sending it to the top of the <a href="http://www.whyd.com/hot">Hot Tracks</a>. </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/137090780&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/78835388894http://blog.whyd.com/post/78835388894Fri, 07 Mar 2014 10:27:41 +0100pictureshot trackspopular musicincubatorbenjaming francis leftwichflicflacbearsonremixbertrand marronwhydtrack of the weekendparisweatherspringsunshine"Sweaty, Erotic, Electro" Krone Korp March 14th <p><img src="https://31.media.tumblr.com/efa7cb13bc3cdc5ad747829b77a3a62e/tumblr_inline_n1ysexKpVt1qf8f43.png"/></p> <p>Are you in Brittany? Or anywhere in western France and are looking for an awesome night out? <a href="https://www.facebook.com/kronekorp">Krone Korp</a> are your guys. Created about a year ago in April, 2013 in Rennes, Krone is an association that brings together great music, culture, and fun people to its unique &#8220;sweaty, erotic, and electro&#8221; soirées. </p> <p>This time, it&#8217;s full techno, and the guys at Krone are bringing in some big residents the well-known Concrete soirées, famous in Paris&#8217;s electro scene. It&#8217;s all coming together at <a href="https://www.facebook.com/1988liveclub">1988 Live Club</a> on <a href="https://www.facebook.com/events/247888285392724">Friday, March 14th,</a> and <a href="http://www.whyd.com">Whyd</a> is a sponsor of the event! </p> <p>Here&#8217;s the line up with links to their Soundcloud pages for your listening pleasure: </p> <p><a href="http://bit.ly/1aEJ3nC%20">FRANCOIS X</a> (Paris - Concrete/Dement3d)</p> <p><a href="http://bit.ly/MEkQml%20">ANTIGONE</a> (Paris - Concrete/Construct Reform)</p> <p><a href="http://bit.ly/1jhkkck%20">THÉO MULLER</a> (Rennes - Midi Deux) </p> <p><a href="http://bit.ly/1dKhSpJ%20">SEIMIANE &amp; BLCKSMTH</a> (Rennes - Krone Korp Records) </p> <p>Here is <a href="https://www.facebook.com/events/247888285392724">the official link</a>, don&#8217;t miss it! </p>http://blog.whyd.com/post/78644596428http://blog.whyd.com/post/78644596428Wed, 05 Mar 2014 14:08:26 +0100krone korpsweatyeroticelectrorennesfrancenightlife1988 live clubmarch 14thwhydsoundcloudfrancois xconcreteparisantigonetheo mullerseimianeblcksmthrecordselectronic musicArte Creative + Maximo Park: Win A Concert At Your House! <p><img alt="image" src="https://31.media.tumblr.com/ae3963fa37b6d7754149d19791e0cdb9/tumblr_inline_n1us5qdp8q1qf8f43.png"/></p> <p><strong>PHOTO:</strong> <em>One of the many places that you could make Maximo Park play. Still clip from the promo video below.</em></p> <p>ARTE Creative, buddies of our partners <a href="http://whyd.com/u/5278f7427e91c862b2b0d3f6">TRACKS from ARTE TV</a> has come up with another excellent competition, this time they are offering to send rock band <a href="https://www.facebook.com/maximopark">Maximo Park</a> to play at your house! If you&#8217;ve always dreamed of bringing a world class act to play at a party, or to impress a date, or to piss off your neighbors, here is the chance you&#8217;ve been waiting for! </p> <p>Here&#8217;s what you need to do: send a one-minute video to ARTE Creative and get the most people to vote for it that you possibly can (send them to us, we will vote for them too!). The five most popular videos will be presented to the group, so they can choose the winner. Everything needs to happen before March 15th. You still have two weeks, but you need to hurry! </p> <p>NOTE! Contest is only open to French and German residents!</p> <p>Here is the official contest details: <a href="http://creative.arte.tv/fr/labo/concert-domicile-maximo-park" target="_blank"><a href="http://creative.arte.tv/fr/labo/concert-domicile-maximo-park">http://creative.arte.tv/fr/labo/concert-domicile-maximo-park</a></a></p> <p>And here is a teaser of the group: get hype! </p> <p><iframe frameborder="0" height="315" src="//www.youtube.com/embed/Dm9p0UnUjCo" width="500"></iframe></p>http://blog.whyd.com/post/78425812101http://blog.whyd.com/post/78425812101Mon, 03 Mar 2014 10:13:00 +0100maximo parkarte tvtrackscreativevideo competitionconcert a domicilewin a concertwhydlive musicTrack of the Weekend #73: 20syl's Remix of Schoolboy Q <p><img src="https://31.media.tumblr.com/e2d9a63b2fee4509fba8ec40f4b4f5df/tumblr_inline_n1p956QHiG1qf8f43.png"/></p> <p>Deep hip hop rises to the top on Whyd this week as <a href="http://whyd.com/u/52cb00d07e91c862b2b1d82c">20syl</a>'s remix of Schoolboy Q - &#8220;<a href="http://whyd.com/c/530bae00387d45534003eb11">The Purge/Rapfix Cypher</a>" takes the highest honors of the <a href="http://www.whyd.com/hot">Hot Tracks</a>. You all know 20syl from <a href="http://www.whyd.com">Whyd</a> favorites C2C, and this track will instantly remind you just why they are so loved. Funky, fresh, and with that signature uniqueness, this remix will have you jamming all weekend long. </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/136536788&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/78095642005http://blog.whyd.com/post/78095642005Fri, 28 Feb 2014 10:37:09 +010020sylthe purgerapfix cypherremixc2chocus pocushot trackstrack of the weekendschoolboy QwhydWhyd + SXSW = Endless Awesome New Music<p><img src="https://31.media.tumblr.com/f6d64d166c7d8282421a24de859756f4/tumblr_inline_n1nv9g0K3S1qf8f43.png"/></p> <p>Next week in Austin, Texas, the world&#8217;s bands, tech companies, start ups, brands, and music lovers will gather for what has become probably THE music and tech event of the year - <a href="http://www.sxsw.com">SouthbySouthwest</a> - and we will be there! </p> <p><a href="http://www.whyd.com">Whyd</a> was one of 10 French start ups selected by <a href="https://twitter.com/tic_ubifrance">UBI France</a> to represent France and present our ideas to the larger world. It is an honor and we are proud to be alongside other cool French start ups like our good buddies <a href="http://www.evergig.com">Evergig</a>! So if you&#8217;re at SxSW and you&#8217;d like to meet up, let us know! </p> <p>But the real magnitude of SxSW is the sheer quantity and very high quality emerging artists. There will be nearly 2,000 groups and performers over the next two weeks. Impossible to take in, but don&#8217;t worry, we have your back. </p> <p>We put together the <a href="http://www.whyd.com/sxsw">COMPLETE, and completely unofficial SxSW playlist</a>, featuring every musician, group, and performer, for your listening and discovery pleasure. Trust us, it&#8217;s loaded with your next favorite bands. Share widely and enjoy! </p>http://blog.whyd.com/post/78011907412http://blog.whyd.com/post/78011907412Thu, 27 Feb 2014 16:37:34 +0100sxswwhydubi franceevergigselectionplaylistcompleteunofficialemerging musiceventtechstart upLet Process Take You Into The Depths Of Your Mind<p><strong><img src="https://31.media.tumblr.com/564eb56069d60d9fc2d571fdef13954a/tumblr_inline_n1jyqxRSI31qf8f43.png"/></strong></p> <p><strong>Yo! Can you fill us in a little bit about your backstory? Who are you and where are you from? </strong></p> <p>Yo! I am Remy (Auymer is my artist name) from the south of France, Marseille, and I have been based in London for four years now. I was working in shops and started to produce and play music there in my hometown and it&#8217;s here, in one of the most interesting cities in the world that I met Alice, half French and half Brazilian and also our graphic designer Federico. This city was for all of us a way to expand our interest for electronic music. </p> <p><strong><img src="https://31.media.tumblr.com/1826a472570ced5afe1ccd6be5910316/tumblr_inline_n1jyo5fRNW1qf8f43.jpg"/></strong></p> <p><strong>London is a city that is world famous for its music, the standard is really high. What are you bringing to the scene today? </strong></p> <p>Process is a new project that we launched in May 2013. After exploring London&#8217;s clubs, bars, and private parties, we got amazed and inspired a lot, but we realized that the average entry price was quite high and that the spirit was often quite business oriented. Although we went to so many great venues, with brilliant atmosphere and proper sound systems, we always felt there were quite a lot of standards, and the first one was the high price. We soon realized there was one type of party you couldn&#8217;t really find and that was free (or cheap) entry, good vibes, intimate venue, just for the love of music. The normal story in London if you want to put up an event and get to have a &#8220;name&#8221; in the scene, you need to book a pretty famous DJ to attract people and it helps to have a big venue, already quite known. However, we didn&#8217;t want to think this way. </p> <p>Instead, we wanted something where people discover new music and new talent. From the beginning we thought that with minimized funds and some contacts, you could organize a party that would make people happy and create the right vibe, without necessarily having an already settled DJ. We thought of having more of a party for everyone, that people wouldn&#8217;t need to pay much to have a great night and that everyone could contribute, by telling their friends, playing, proposing ideas, etc&#8230; </p> <p>We got exactly what we wanted at our first event when we gathered around 100 deep vibe lovers in our intimate venue in East London and hell yeah it was such a great night! So I guess Process is just adding some fresh air to the scene, with no pressure to be successful or competitive in the industry; more of an alternative night with fresh and deep beats in a warm atmosphere&#8230; Just a night for fun, about music and great people! </p> <p><strong><img src="https://31.media.tumblr.com/6ca730983eb869bbc063a0ddafc4761d/tumblr_inline_n1jypc3Pdh1qf8f43.jpg"/></strong></p> <p><strong>Tell us about your obsession with deep music. Who should come to your events?</strong> </p> <p>We are really into all those kinds of post apocalyptic, dark, cerebral, acid, minimalist, and deep electronic music so it goes from deep house to dub to techno. And we keep on expanding our knowledge of it and musical culture here in the UK. It&#8217;s a type of music that could not be understood at first if you are not really into this. It might seem harsh and scary but it takes some interest to actually catch the little thing that makes you understand why artists such as Lucy, Tom Dicciccio, Rrose, or Polar Inertia (to name a few) are making this type of music; to understand what they are trying to say and get across. You will then understand the spirits that they put behind their machines. </p> <p>What we love the most is to see every time where they are driving us to another dimension that was unknown for us. I am pretty sure that the range of frequencies they use in their productions, which can be really love or really high, creates something in our body and brain. And this is what we want to do with Process, make people aware that this type of music can be really festive, energetic. I try to do a kind of step by step when I play at Process, going from different types of electronic music to drive the crowd to this dark, cerebral, and post apocalyptic dimension. </p> <p>It&#8217;s taking the crowd through a journey, and what is great about Process is that it is a diverse crowd; people there like many different types of electronic music, and the challenge is to get all of them to follow. And until now, all of them did! Indeed you don&#8217;t need to know everything about techno to go crazy on some deep beats, it&#8217;s all about explaining where I am trying to get you, and having you follow me! </p> <p><strong>When is the next event and what else can we look forward to in 2014?</strong> </p> <p>The next will be in early 2014, still in one of our intimate venues with the same atmosphere! Then we have a couple of projects in mind, like a series of &#8220;open podcasts&#8221; in which everyone is invited to be a part of by sending his mix. Also, we have some collaboration in mind, with some like-minded friends to create always a better party and bring quality music. 2014 will be an inspiring year for us, no doubt about that! </p> <p><strong>Subscribe to <a href="http://whyd.com/u/5232cf447e91c862b2b02143">Process London on Whyd</a>, and make sure to check out both <a href="https://www.facebook.com/processlondon">Process London</a>'s and <a href="https://www.facebook.com/auymermusic">Auymer Music</a>'s Facebook pages! </strong></p>http://blog.whyd.com/post/77801366879http://blog.whyd.com/post/77801366879Tue, 25 Feb 2014 14:00:46 +0100process londonauymerremylondonmusic sceneeventsdeep housetechnopartieswhydcommunityinterviewatmosphereDJPromoting Artists? Talk To We Do Music<blockquote> <p><strong><img src="https://31.media.tumblr.com/653bc962c284506f18de8f47129e3a9a/tumblr_inline_n1i0gxZV9N1qf8f43.jpg"/></strong></p> </blockquote> <p><strong>You are an <a href="http://whyd.com/u/52f9004e7e91c862b2b544cb">artist promotion agency</a>. What do you do for artists that they normally can&#8217;t do for themselves?</strong></p> <p>We are a promotion agency specializing in the web, a big nuance! We bring our assistance to artists, and most importantly, that which deals with their web presence: how to use different tools (from the website to a newsletter and also flashing partnership banners), web promotion (you can think of us as cyber press attachés), but also viral communication and social media. </p> <p>To sum up, the web is our game field, our medium of diffusion and the finality of our actions. </p> <p>Each artist has a different relationship with the web: sometimes, they are completely autonomous with their networks, mastering the abilities of diffusion tools and communicating effectively with the public. </p> <p>That&#8217;s in a perfect world, where there is a professional entourage like a manager or project manager from a label who is very invested in these questions. But almost always, and even with confirmed artists, signed to a label and very prolific on the web, we discuss strategy together: when, how and where to communicate? What about viral ideas? Which material? What are the strong points here? etc. </p> <p><strong>The web has changed everything for musicians, do you see the web in a positive or negative light for the promotion of artists? </strong></p> <p>More than positive!! It is mostly for that that we have specialized in the web. From the point of view of diffusion, all our actions have secondary effects, and information circulates very quickly. When a journalist finds something they love, there is no delay to talk about it with us or waiting to publish something in print. We can also mount very inventive operations, without limiting the type of content. </p> <p>What&#8217;s more, the web can also be a real jungle for novices, with its own codes, webzine trendsetters: one must know how to navigate and know musical preferences of journalists, and know which social tools correspond best with regards to the artists. </p> <p><strong><img src="https://31.media.tumblr.com/5be663cc33445a3f30958cd80f93cec2/tumblr_inline_n1i0ocUQDF1qf8f43.jpg"/></strong></p> <p><strong>Tell us about a success story with one of your artists:</strong></p> <p>We don&#8217;t really have a magic story like that, web promotion is really more of a long battle, full of little victories, a group that you take farther and a juicy press release about the project that&#8217;s running.</p> <p>But a nice recent story was our meeting with the Chinese group Nova Heart: we discovered them at a show completely by accident at the Mama Event. We immediately loved their project, and we discussed at length with the group and their manager to convince them that they absolutely had to develop their project in French territory.</p> <p>Then we saw them again, completely by accident, six months later at the other end of the world at the Sakifo festival on Reunion Island which we worked on: the alchemy worked again, the sea and flavored rums even more. We finally were able to launch something together, and we released a completely underground EP in France and the project finished among the last of the Transmusicales de Rennes: their new album is coming in 2014, and it is going to be even bigger!</p> <p><strong><img src="https://31.media.tumblr.com/cc4b1b493b9dd50407863de9c5995573/tumblr_inline_n1i0pcJmGw1qf8f43.png"/></strong></p> <p><strong>Are there clients that you don&#8217;t accept to work with? (Because the style is not yours, the artist seems like an idiot, etc&#8230;)</strong></p> <p><a href="http://wedomusic.net/site/">We Do Music </a>has existed almost five years and when we look back, we see that we&#8217;ve worked on a good number of projects. And it&#8217;s important to note that with each new album we put our image on the line, and our credibility with journalists, therefore we must be &#8212; above all &#8212; convinced by the music that we are charged with defending. It&#8217;s the bare minimum!</p> <p>Then, before we say yes, we ask groups to come take a coffee with us, and we must see that we match up on a human level too. Sometimes, we like a project that is very young, unknown to the world, but we take the bet and help them develop. Those are the most exciting projects, everything is to be done! </p> <p>Make sure to subscribe to <a href="http://whyd.com/u/52f9004e7e91c862b2b544cb">We Do Music on Whyd</a>, <a href="https://www.facebook.com/pages/We-Do-Music/57375786523">Like We Do Music on Facebook</a> and <a href="https://twitter.com/wedomusicagency">follow them on Twitter</a>!</p>http://blog.whyd.com/post/77694784119http://blog.whyd.com/post/77694784119Mon, 24 Feb 2014 12:52:20 +0100we do musicpromo webartist promotionparispr agencywhydinterviewdigital strategyTrack of the Weekend #72: Darius - "Espoir"<blockquote> <p><img src="https://31.media.tumblr.com/858fdf9035343417bf96f290b3bd636c/tumblr_inline_n1cdqwkBU11qf8f43.png"/></p> </blockquote> <p>It&#8217;s been an instrumental type week and one that saw a lot of movement on <a href="http://www.whyd.com">Whyd</a>'s editorial front. You clearly have noticed the new design of the blog that we've been testing. You have also probably seen both of the video interviews that we did this week, as we develop our video series featuring some incredibly interesting people working on awesome music projects. At the end of the week, it's nice to have something like &#8220;<a href="http://whyd.com/c/52fe5cc2ce7f13025800166b">Espoir</a>" from <a href="https://www.facebook.com/iamdariusmusic">Darius</a>, who claims his 2nd Track of the Weekend. </p> <p>Romantic, exuberant, and hopeful as the name implies, &#8220;<a href="https://soundcloud.com/dariusofficial/espoir#https://api.soundcloud.com/tracks/134808607">Espoir</a>" comes off Darius&#8217;s new EP "Romance" out on Monday. Thanks as always to Radar Bazaar for nailing this one. </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/134808607&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/77369064021http://blog.whyd.com/post/77369064021Fri, 21 Feb 2014 11:43:13 +0100dariusespoirromanceinstrumental electronic musicpopular musictrack of the weekendwhydhot tracksradar bazaarParis Funkmaster & 22Tracks Curator DJ Soulist Video Interview<p><img alt="image" src="https://31.media.tumblr.com/065b56c356af7b8f2355602b6176a705/tumblr_inline_n1aq5tZutm1qf8f43.jpg"/></p> <p>Perched atop Montmartre off of a private street stands the Hotel Particulier. Surrounded by gardens, tables, and proud cocks who strut around (of the chicken variety), it is here that we meet DJ Soulist, one of Paris&#8217;s most established DJs, responsible for the event <a href="https://www.facebook.com/Whatthefunkparis">What The Funk</a> which has been running for over 10 years. </p> <p>Inside the Hotel is a room where Tony&#8217;s bowtie is finally not out of place: stuffed fowl, fireplace, giant stag, all the elements of haut culture. Enjoy with a tumbler of bourbon.  </p> <p>Big thanks to the team at Hotel Particulier and of course <a href="http://whyd.com/u/4fe0f8b57e91c862b2a7c274">Masscut</a> for making this all possible! </p> <p><iframe frameborder="0" height="281" src="//player.vimeo.com/video/87268094" width="500"></iframe></p> <p><a href="http://vimeo.com/87268094">DJ Soulist: The Whyd Interview</a> from <a href="http://vimeo.com/tonyhymes">Tony Hymes</a> on <a href="https://vimeo.com">Vimeo</a>.</p>http://blog.whyd.com/post/77280918910http://blog.whyd.com/post/77280918910Thu, 20 Feb 2014 16:25:00 +0100dj souliststagdeer headinterviewwhydparisfunkwhat the funk22tracksrelaxbeatshotel particuliermasscutFrom The GroundSounds Up: Culture From LA And Beyond<blockquote> <p><strong><img src="https://31.media.tumblr.com/4bebab2a0f811ba102c1fd3dd43a5375/tumblr_inline_n18i4qt7Rn1qf8f43.png"/></strong></p> </blockquote> <p><strong>GroundSounds is rapidly emerging as a popular destination for culture heads: what&#8217;s the average reader/viewer/listener of GroundSounds like? </strong></p> <p>The average reader/viewer/listener of <a href="http://groundsounds.com/">GroundSounds</a> varies, however most are avid music listeners who love to discover new musicians, bands, and artists. Our readers come to GroundSounds to read about emerging trends, watch exclusive video interviews, and musical performances. If you&#8217;re a creative mind looking for inspiration, come to GroundSounds. </p> <blockquote> <p><img src="https://31.media.tumblr.com/3fa6d496ba0e2883df10f2077cf3e210/tumblr_inline_n18i5jBIh01qf8f43.jpg"/></p> </blockquote> <p><strong>Jon, how did your background in entertainment media lead you to where you are today, and what are you doing differently than everyone else? </strong></p> <p>If it wasn&#8217;t for my media background I wouldn&#8217;t know how to run and operate GroundSounds efficiently and effectively. I have gained a lot of skills working for various media outlets, as well as many industry contacts that have helped my journey along the way. GroundSounds video content definitely helps to separate us from the bunch, not many music blogs are on red carpets getting exclusive info, and the ones that are tend to focus on talking to already established acts, while we are focusing on the &#8220;little guys,&#8221; the musicians or bands that everyone tends to skip over. I feel that our attention to up-and-coming musicians as well as emerging artists is definitely giving us an edge. GroundSounds is also operated out of pure passion, this is not a job - I think this aspect has a profound impact on what we are becoming, it is coming from a very pure and genuine state of being. </p> <p><img src="https://31.media.tumblr.com/a6fa20091bad37c2ad6dd4e7679ff162/tumblr_inline_n18i6g4wQY1qf8f43.jpg"/></p> <p><strong>Tell us about the team: who is the best at chess, who knows about the most obscure bands, and who do your readers like the most?</strong> </p> <p>The team is amazing, GroundSounds would not be possible without the team! As far as chess is concerned I&#8217;m not certain, however when it comes to finding diamonds in the rough (amazing obscure bands) Brendon Goldwasser definitely gives the team a run for their money. However, I should add that Jake Craney isn&#8217;t too bad either! Big shout outs to the rest of the team Danielle Turner, Tahsan Scott, Tim Gadient, Ryan Cornelius, Emily Vargas, Bigg A.D., Tessie Navarro, Jolie Doggett - each and everyone of them bring so much to the table. </p> <p><strong><img src="https://31.media.tumblr.com/ab86d9410261a670a75871e226981acd/tumblr_inline_n18i730KRM1qf8f43.jpg"/></strong></p> <p><strong>LA is famous for two motifs in music: sun and angst. Which one will rule in 2014? Are musicians feeling positive or jaded? </strong></p> <p>While it is extremely easy to become jaded in LA, we don&#8217;t have time for that! We keep things moving with positivity and a bright outlook, as do many musicians and bands, we hope they keep it that way! </p>http://blog.whyd.com/post/77158959011http://blog.whyd.com/post/77158959011Wed, 19 Feb 2014 09:29:12 +0100LAmusic scenegroundsoundsmusic bloginterviewjon berrienculturewhydnew musicemerging artistsTurning Tracks into Stories: A Revolutionary Idea From Shut Up And Play The Books & La Boudonnaye<p><img alt="image" src="https://31.media.tumblr.com/a225804af34810f8d8e02c6520e07f5f/tumblr_inline_n178lwnzgi1qf8f43.png"/></p> <p>Last week one of the most innovative artistic projects on the web was launched by <a href="http://www.shutupandplaythebooks.com/">Shut Up &amp; Play The Books</a>, a music and literature site, with a very interesting angle: anyone can suggest a track that they love, and five tracks will be selected for an ultimate playlist. From this playlist, code-named #pentatracks, 5 authors will write short novellas over the course of two months. The resulting anthology will be published in digital and print by <a href="http://www.labourdonnaye.com/">La Boudonnaye</a>, for the pleasure of the world&#8217;s audiences.</p> <p>They are using <a href="http://www.whyd.com/tony">Whyd</a> to host the #pentatracks playlist, and you can nominate your favorite track for the next 10 days directly on Whyd by mentioning @ <a href="http://whyd.com/u/511925eb7e91c862b2aac740">Shut Up &amp; Play The Books</a>. Your track just might make the cut to inspire a new type of literature. </p> <p>We&#8217;re excited to be a part of such a new idea, and you can learn all about the project in our video interview with Laurent Bettoni of La Boudonnaye [EN FRANÇAIS]. And <a href="http://www.shutupandplaythebooks.com/concours-pentatracks/?utm_source=BringrImpact&amp;utm_medium=BringrImpact&amp;utm_campaign=7521392724187772">click here</a> for the official rules or participation. </p> <p>Send in your tracks now! </p> <p><iframe frameborder="0" height="315" src="//www.youtube.com/embed/qhX5GfY09A4" width="500"></iframe></p>http://blog.whyd.com/post/77074736351http://blog.whyd.com/post/77074736351Tue, 18 Feb 2014 17:04:00 +0100laurent bettoniwhydinterviewla boudonnayedigital publishingshut up & play the bookscontesttracklistnovellaauthorsinnovative artscrowdsourcingvideoWednesday Evening: Jolicloud's Ecosystem Party<p><img src="https://31.media.tumblr.com/bb4e2375780835ed856d62ca751ad37d/tumblr_inline_n14y9kYYXM1qf8f43.png"/></p> <p>On Wednesday evening here in Paris <a href="http://www.whyd.com">Whyd</a> will be presenting at Jolicloud&#8217;s Ecosystem Party. For those of you that don&#8217;t know, Jolicloud is a virtualization software where you can access and manage all of your content. Jolicloud will be making some big announcements, and you can probably imagine what that might be&#8230;</p> <p>If you&#8217;re available, we highly recommend that you come and see some of the presentations. It&#8217;s free and we&#8217;ll be there! </p> <p><a href="https://www.eventbrite.fr/e/billets-jolicloud-ecosystem-party-10391526335?utm_campaign=order_confirm&amp;ref=eemailordconf&amp;utm_medium=email&amp;utm_source=eb_email&amp;utm_term=eventname">Link to the event to reserve a ticket</a></p> <p>Never stop jamming! </p>http://blog.whyd.com/post/76944775427http://blog.whyd.com/post/76944775427Mon, 17 Feb 2014 11:25:48 +0100jolicloudvirtualizationecosystemintegrationeventparistechwhydTrack of the Weekend #71: Todd Terje - "Delorean Dynamite"<p>One of our favorite Norse alliterates is back with a new cut that reminds us of the days of Back to the Future: funky, bouncy, with midis flying high and enough synths to establish this track in the 80&#8217;s. &#8220;<a href="http://whyd.com/c/52f8ec0aded41a023c00cc53">Delorean Dynamite</a>" is the new single from Todd Terje&#8217;s upcoming album "It&#8217;s Album Time" due out on April 8th! Thanks to the always trendy <a href="http://whyd.com/u/5006c8057e91c862b2a7c384">Radar!</a> for snapping it up first! </p> <p><iframe frameborder="no" height="450" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/133250756&amp;auto_play=false&amp;hide_related=false&amp;visual=true" width="100%"></iframe></p>http://blog.whyd.com/post/76622451629http://blog.whyd.com/post/76622451629Fri, 14 Feb 2014 12:38:02 +0100track of the weekendtodd terjedelorean dynamiteradarwhydcommunitypopular musichot tracksParty Photos from Last Night @ Le Dandy<p>Headaches abound, stomachs upset from half-chewed late night kebabs, and only two of us are in the office (it&#8217;s almost noon) which are three signs of an EXCELLENT night partying together last night. Thanks to DYLTS for all of their help, to Leze Majestic, WEKEED, and Cheaper Shepherd for jamming all night, and to everyone who came out to say hi. </p> <p><img alt="image" src="https://31.media.tumblr.com/4da925421361a36c5b9cb5ede8e84e7f/tumblr_inline_n0zfg1Pxc01qf8f43.jpg"/></p> <p>Stickers from DYLTS</p> <p><img alt="image" src="https://31.media.tumblr.com/f1af0378e909b66d63d22ad6542f8040/tumblr_inline_n0zfgnGb0T1qf8f43.jpg"/></p> <p>Leze Majestic</p> <p><img alt="image" src="https://31.media.tumblr.com/c908376c63d8880cf80323db3ac62dd6/tumblr_inline_n0zfhaIixr1qf8f43.jpg"/></p> <p>Adrien Lemaire &amp; Friends - Founder DYLTS</p> <p><img alt="image" src="https://31.media.tumblr.com/56597b9e2acbc8c3bbbd07733c68250f/tumblr_inline_n0zfhsMF0D1qf8f43.jpg"/></p> <p>Dr. Joly</p> <p><img alt="image" src="https://31.media.tumblr.com/0de86cf8231db7a936f1d99134c3dae4/tumblr_inline_n0zfi9K0sI1qf8f43.jpg"/></p> <p>A great partnership: Whyd x DYLTS</p> <p><img alt="image" src="https://31.media.tumblr.com/5655ace3079bcd3bc5dafac3c1172e12/tumblr_inline_n0zfipcsfE1qf8f43.jpg"/></p> <p>Manu &amp; Gilles</p> <p><img alt="image" src="https://31.media.tumblr.com/e9e32053e57bfa2b2c0a1114bbe60ada/tumblr_inline_n0zfjce2UE1qf8f43.jpg"/></p> <p>Vimare &amp; Company</p> <p><img alt="image" src="https://31.media.tumblr.com/989fd470c5b0e6b284b2539595fea4d6/tumblr_inline_n0zfk1muqQ1qf8f43.jpg"/></p> <p>Loick Muller + Bottle of Vodka = Peace and Love</p> <p><img alt="image" src="https://31.media.tumblr.com/1df7f5a0411dbfdb194d8212166fcf8c/tumblr_inline_n0zfklPdrO1qf8f43.jpg"/></p> <p>Voilà</p> <p><img alt="image" src="https://31.media.tumblr.com/0ea7549dccac8ad15da17fc2d8a53b18/tumblr_inline_n0zflomQbv1qf8f43.jpg"/></p> <p>Jie</p> <p><img src="https://31.media.tumblr.com/9c492f254ef7c71986f4d38066e10433/tumblr_inline_n0zlbnga561qf8f43.jpg"/></p> <p>Hipster limit reached: Instagramming a polaroid </p> <p><img src="https://31.media.tumblr.com/74ecf161335119c32662fc7c1d392493/tumblr_inline_n0zlc2PQB31qf8f43.jpg"/></p> <p>Looking for a way into Tony&#8217;s mind</p> <p><img src="https://31.media.tumblr.com/f2b321229e610e3e527a14e56f810576/tumblr_inline_n0zlcm8c9i1qf8f43.jpg"/></p> <p>Playing a game where if you laugh first you get slapped, it ended in a tie.</p> <p><img src="https://31.media.tumblr.com/4aedc70167b3ba49d791ac61914eaa78/tumblr_inline_n0zld2s3wb1qf8f43.jpg"/></p> <p></p> <p></p> <p></p> <p></p> <p></p> <p></p>http://blog.whyd.com/post/76621047580http://blog.whyd.com/post/76621047580Fri, 14 Feb 2014 11:58:00 +0100partyphotosaperomusictechle dandyparisnightlifewekeedleze majesticdyltscheaper shepherdconcertwhydteamgillesdr. jolyloick mullerSee you tonight! <blockquote> <p><img alt="image" src="https://31.media.tumblr.com/0034bdf23eca835d7ec90e12626a3b5f/tumblr_inline_n0xskeb7XV1qf8f43.jpg"/></p> </blockquote> <p>Final call for everyone in Paris, tonight Whyd and DYLTS are taking over Bathroom Afterwork at Le Dandy (metro Pigalle). To recap: </p> <p>#AperoMusicTech starting at 19hr30, followed by the WEKEED concert part kicking off around 21hr30. If you&#8217;re with Whyd, tell them at the door to get in for free after 21hr00. Awesome stickers up for grabs for DYLTS&#8217;s 2nd birthday! </p> <p><a href="https://www.facebook.com/events/462105270556057/?ref_dashboard_filter=upcoming">Official event link</a></p> <p>We&#8217;re looking forward to seeing you there, and don&#8217;t worry if you&#8217;re not in Paris, we&#8217;ll soon be coming to your city too! </p> <p>Never stop jamming!</p>http://blog.whyd.com/post/76523977844http://blog.whyd.com/post/76523977844Thu, 13 Feb 2014 14:40:00 +0100do you like that songeventaperomusictechpartyparisle dandybathroomafterworkwekeeddyltsconcertwhydcommunityWhyd Bookmarklet adds Deezer and DailyMotion Functionality<p><img src="https://31.media.tumblr.com/eab33a2ea7baa7f28f7339fa0bc07ce0/tumblr_inline_n0trgniQXb1qf8f43.png"/></p> <p>A little news on the development front! We&#8217;re full steam ahead on the mobile app development, avoiding all icebergs and premature demises, but Grand Master Adrien still managed to pull a little trick out of his sleeve: </p> <p>The <a href="http://www.whyd.com/button" target="_blank">bookmarklet</a> now supports <a href="http://www.dailymotion.com/fr">DailyMotion</a> videos and embeds and it works on <a href="http://www.deezer.com">Deezer</a> too. For the moment, it will only recognize the Deezer track that you are playing, and not other tracks on the page you are viewing. </p> <p>Much, much more to come! Never stop jamming</p>http://blog.whyd.com/post/76312510295http://blog.whyd.com/post/76312510295Tue, 11 Feb 2014 10:26:47 +0100whyd updateprogrammingbookmarkletdeezerdailymotionfunctionalitydevelopmentwhydapp