diff --git a/apps/backend/src/shortener/dto/shortener.dto.ts b/apps/backend/src/shortener/dto/shortener.dto.ts
index 13cc376c..8384d559 100644
--- a/apps/backend/src/shortener/dto/shortener.dto.ts
+++ b/apps/backend/src/shortener/dto/shortener.dto.ts
@@ -9,6 +9,10 @@ export class ShortenerDto {
   )
   url: string;
 
+  @IsString()
+  @IsOptional()
+  urlKey?: string;
+
   @IsString()
   @IsOptional()
   description?: string;
diff --git a/apps/backend/src/shortener/shortener.service.ts b/apps/backend/src/shortener/shortener.service.ts
index f2b654ef..531d1575 100644
--- a/apps/backend/src/shortener/shortener.service.ts
+++ b/apps/backend/src/shortener/shortener.service.ts
@@ -81,9 +81,10 @@ export class ShortenerService {
    * Create a short URL based on the provided data.
    * @param {string} url - The original URL.
    * @param {number} ttl The time to live.
+   * @param {number} urlKey The desired url key.
    * @returns {Promise<{ key: string }>} Returns an object containing the newly created key.
    */
-  createShortenedUrl = async (url: string, ttl?: number): Promise<{ key: string }> => {
+  createShortenedUrl = async (url: string, ttl?: number, urlKey = ''): Promise<{ key: string }> => {
     let parsedUrl: URL;
     try {
       parsedUrl = new URL(url);
@@ -98,10 +99,16 @@ export class ShortenerService {
 
     let shortUrl: string;
 
-    do {
-      shortUrl = this.generateKey();
-    } while (!(await this.isKeyAvailable(shortUrl)));
-
+    if (typeof urlKey === 'string' && urlKey.length > 0) {
+      if (!(await this.isKeyAvailable(urlKey))) {
+        throw new BadRequestException('The provided shortened key is already in use');
+      }
+      shortUrl = urlKey;
+    } else {
+      do {
+        shortUrl = this.generateKey();
+      } while (!(await this.isKeyAvailable(shortUrl)));
+    }
     await this.addLinkToCache(parsedUrl.href, shortUrl, ttl);
     return { key: shortUrl };
   };
@@ -163,7 +170,7 @@ export class ShortenerService {
    * @returns {Promise<{ key: string }>} - Returns an object containing the newly created short URL.
    */
   createUsersShortenedUrl = async (user: UserContext, shortenerDto: ShortenerDto): Promise<{ key: string }> => {
-    const { key } = await this.createShortenedUrl(shortenerDto.url, shortenerDto.ttl);
+    const { key } = await this.createShortenedUrl(shortenerDto.url, shortenerDto.ttl, shortenerDto.urlKey);
     await this.createDbUrl(user, shortenerDto, key);
 
     return { key };
diff --git a/apps/frontend/src/components/dashboard/links/link-modal/link-modal.tsx b/apps/frontend/src/components/dashboard/links/link-modal/link-modal.tsx
index ec73de38..f2c9fe0f 100644
--- a/apps/frontend/src/components/dashboard/links/link-modal/link-modal.tsx
+++ b/apps/frontend/src/components/dashboard/links/link-modal/link-modal.tsx
@@ -4,11 +4,12 @@ import { Form, globalAction$, zod$ } from '@builder.io/qwik-city';
 import { z } from 'zod';
 import { ACCESS_COOKIE_NAME } from '../../../../shared/auth.service';
 import { normalizeUrl } from '../../../../utils';
+import { s } from 'vitest/dist/types-198fd1d9';
 
 export const LINK_MODAL_ID = 'link-modal';
 
 const useCreateLink = globalAction$(
-  async ({ url }, { fail, cookie }) => {
+  async ({ url, urlKey }, { fail, cookie }) => {
     const response: Response = await fetch(`${process.env.API_DOMAIN}/api/v1/shortener`, {
       method: 'POST',
       headers: {
@@ -18,6 +19,7 @@ const useCreateLink = globalAction$(
       body: JSON.stringify({
         url: normalizeUrl(url),
         expirationTime: null, // forever
+        urlKey,
       }),
     });
 
@@ -45,6 +47,7 @@ const useCreateLink = globalAction$(
       .regex(/^(?:https?:\/\/)?(?:[\w-]+\.)+[a-z]{2,}(?::\d{1,5})?(?:\/\S*)?$/, {
         message: "The url you've entered is not valid",
       }),
+    urlKey: z.string(),
   })
 );
 
@@ -52,13 +55,15 @@ export interface LinkModalProps {
   onSubmitHandler: () => void;
 }
 
+const initValues = { url: '', urlKey: '' };
+
 export const LinkModal = component$(({ onSubmitHandler }: LinkModalProps) => {
-  const inputValue = useSignal('');
+  const inputValue = useSignal({ ...initValues });
 
   const action = useCreateLink();
 
   const clearValues = $(() => {
-    inputValue.value = '';
+    inputValue.value = { ...initValues };
 
     if (action.value?.fieldErrors) {
       action.value.fieldErrors.url = [];
@@ -106,9 +111,22 @@ export const LinkModal = component$(({ onSubmitHandler }: LinkModalProps) => {
                 type="text"
                 placeholder="This should be a very long url..."
                 class="input input-bordered w-full"
-                value={inputValue.value}
+                value={inputValue.value.url}
+                onInput$={(ev: InputEvent) => {
+                  inputValue.value.url = (ev.target as HTMLInputElement).value;
+                }}
+              />
+              <label class="label">
+                <span class="label-text">Shortened Key (optional)</span>
+              </label>
+              <input
+                name="urlKey"
+                type="text"
+                placeholder="The reduced.to/<key> you want to use"
+                class="input input-bordered w-full"
+                value={inputValue.value.urlKey}
                 onInput$={(ev: InputEvent) => {
-                  inputValue.value = (ev.target as HTMLInputElement).value;
+                  inputValue.value.urlKey = (ev.target as HTMLInputElement).value;
                 }}
               />
               {action.value?.fieldErrors?.url && (