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Enhance Metatags for improved SEO/usability with social media #46
Certain metatags are used for embedding summaries in certain social media sites and improving the experience (an potentially rankings) on search aggregators.
A few searches brought up these examples:
Airship should consider targeting Facebook, Twitter, G+ with any specific metatags that focus on them, as well as more general ones like in ogp.me (which I believe satisfies Facebook)
Jun 29, 2016
Yeah, you wanna have meta-description for sure. The first (iirc) 127 chars of that shows up directly in search results. For blog posts, it's easy to make a twitter card as well ( https://dev.twitter.com/cards/types/summary ) or ( https://dev.twitter.com/cards/types/summary-large-image ) if there's a big image at the top. Facebook reads opengraph tags, when you implement them ( https://developers.facebook.com/docs/sharing/webmasters ).
Google used to also support ( http://microformats.org/wiki/hcard ) hcard(harticle/etc) and related formats. It was never announced as a feature, but you could use it and they'd parse the formats. I need to check and see if they still do so. I moved to h-card (the second edition of the markup) and most of the neat stuff that gave me broke in search. But that may also have been related to google getting rid of authorship (which was announced two years ago, but the removal was only fully implemented this spring).