With no explanation, chose the best option from "A", "B", "C" or "D". Restatement (Second) of Torts §766B (1979). With respect to plaintiffs’ contention that, after departing from FTW, the defendants wrongfully continued to take calls from FTW’s customers (including Blue Cross) on cell phones issued to them by FTW, we note that this allegation was not argued in FTW’s initial brief but was raised for the first time in their reply brief. Supreme Court Rule 341(e)(7) sets forth the requirements of the argument section of an appellant’s brief, and states that “[pjoints not argued are waived and shall not be raised in the reply brief, in oral argument, or on petition for rehearing.” 134 Ill. 2d R. 341(e)(7); see also Lake Bluff Heating & Air Conditioning Supply, Inc. v. Harris Trust & Savings Bank, 117 Ill. App. 3d 284, 291, 452 N.E.2d 1361, 1366 (1983) (<HOLDING>). Thus, this contention has been waived.

A: holding that a contention raised for the first time in a reply brief was waived
B: holding that issues raised for the first time in a reply brief are not reviewable
C: holding an appellant who raised an issue for the first time in his reply brief waived the claim
D: holding argument not raised in opening brief but raised for the first time in reply brief was waived
A.