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Landing page #335
As mentioned in https://www.ruby-toolbox.com/blog/2018-12-04/survey-results I think the entry to the Ruby Toolbox is way too unwelcoming at the moment.
This PR pushes the categories list page back by one level and introduces a proper landing page, including some terrific artwork created for the Ruby Toolbox by Barbara Đokić.
This makes use of a bunch of preparatory work from the past weeks:
The main goal was to explain the purpose of the site to newcomers, make it's content more accessible and easier to grok and just generally make it more pleasant to see :)