diff --git a/integrations/adobe-analytics/lib/index.js b/integrations/adobe-analytics/lib/index.js
index 84073d524..d5a275263 100644
--- a/integrations/adobe-analytics/lib/index.js
+++ b/integrations/adobe-analytics/lib/index.js
@@ -620,6 +620,14 @@ function updateContextData(facade, options) {
       return;
     }
 
+    // If context data values are booleans then stringify them.
+    // Adobe's SDK seems to reject a false boolean value. Stringifying is
+    // acceptable since these values are appended as query strings anyway.
+    if (typeof value === 'boolean') {
+      addContextDatum(key, value.toString());
+      return;
+    }
+
     addContextDatum(key, value);
   }, contextProperties);
 }
diff --git a/integrations/adobe-analytics/test/index.test.js b/integrations/adobe-analytics/test/index.test.js
index d1c3fdb23..73e2b1628 100644
--- a/integrations/adobe-analytics/test/index.test.js
+++ b/integrations/adobe-analytics/test/index.test.js
@@ -1175,6 +1175,30 @@ describe('Adobe Analytics', function() {
           });
           analytics.equal(window.s.events, 'prodView,event1,event38');
         });
+
+        it('should stringify bool context data', function() {
+          adobeAnalytics.options.contextValues = {
+            'page.referrer': 'page.referrer',
+            'page.url': 'page.title',
+            'page.bickenBack': 'page.bickenBack'
+          };
+          analytics.track(
+            'Drank Some Milk',
+            { foo: 'bar' },
+            { page: { bickenBack: false } }
+          );
+          analytics.equal(
+            window.s.contextData['page.referrer'],
+            window.document.referrer
+          );
+          analytics.equal(
+            window.s.contextData['page.title'],
+            window.location.href
+          );
+          analytics.equal(window.s.contextData['page.bickenBack'], 'false');
+          analytics.equal(window.s.contextData.foo, 'bar');
+          analytics.called(window.s.tl);
+        });
       });
     });