From 0d61d947b217c263111bd9e4535608661e36146f Mon Sep 17 00:00:00 2001 From: sade-wusi Date: Wed, 22 Oct 2025 14:56:02 +0100 Subject: [PATCH 1/5] Adding docs for MS Bing Ads and conversions --- .../actions-ms-bing-ads-audiences/index.md | 23 +++++++++++++++++++ .../catalog/actions-ms-bing-capi/index.md | 23 +++++++++++++++++++ 2 files changed, 46 insertions(+) create mode 100644 src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md create mode 100644 src/connections/destinations/catalog/actions-ms-bing-capi/index.md diff --git a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md new file mode 100644 index 0000000000..9be42af4d2 --- /dev/null +++ b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md @@ -0,0 +1,23 @@ +--- +title: Microsoft Bing Ads Audiences Destination +id: 68bff47aa7bba4dd200b450a +beta: true +--- + +{% include content/plan-grid.md name="actions" %} + +[Microsoft Bing Ads Audiences](https://ui.ads.microsoft.com//?utm_source=segmentio&utm_medium=docs&utm_campaign=partners){:target="_blank”} lets you sync audience data from your Segment source to Microsoft Advertising. Bing Ads allows you to deliver personalized ads to users across Microsoft platforms using Microsoft's audience targeting tools. + +## Getting started + +1. From your workspace's [destination catalog page](https://app.segment.com/goto-my-workspace/destinations/catalog){:target="_blank”} search for "Ms Bing Ads Audiences". +2. Select Ms Bing Ads Audiences and click **Add destination**. +3. Select an existing source to connect to the destination. +4. Give the destination a name and click **Create destination**. +5. Connect your Microsoft account. Ensure that you grant Segment permissions to access your Microsoft account *(you can disconnect this later). +6. In **Basic Settings**, enter the **Customer Account ID** and **Customer ID**. +7. Go to the **Mappings** tab to configure the mappings settings. +8. Toggle **Enable Destination** on to activate the integration. + +{% include components/actions-fields.html %} + diff --git a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md new file mode 100644 index 0000000000..d6aa697286 --- /dev/null +++ b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md @@ -0,0 +1,23 @@ +--- +title: Microsoft Bing CAPI Destination +id: 68b82be249b48bae343517c7a +beta: true +--- + +{% include content/plan-grid.md name="actions" %} + +[Microsoft Bing Conversions API (CAPI)](https://ui.ads.microsoft.com//?utm_source=segmentio&utm_medium=docs&utm_campaign=partners){:target="_blank”} allows you to track offline conversions with enhanced customer attribution data, enabling cross-device and cross-platform conversion attribution. Offline conversions let you measure actions that happen outside of your website, such as in-store purchases driven by ad clicks. + +## Getting started + +1. From your workspace's [destination catalog page](https://app.segment.com/goto-my-workspace/destinations/catalog){:target="_blank”} search for "Microsoft Bing CAPI". +2. Select Microsoft Bing CAPI and click **Add destination**. +3. Select an existing source to connect to the destination. +4. Give the destination a name and click **Create destination**. +5. In **Basic Settings**, enter the Bing **UetTag** and **ApiToken**. + > * To find the UET tag, see Microsoft's steps on [how to create a UET tag](https://help.ads.microsoft.com/#apex/3/en/56682/2-500){:target="_blank"}. + > * To generate the API token, contact Microsoft support or fill out a [request form](https://forms.office.com/Pages/ResponsePage.aspx?id=v4j5cvGGr0GRqy180BHbRwMZAe0PcMxHmZ0AjDaNRmxUM0o5UURRVktCRkxHNEFLTVNYQjI3NDNBUS4u){:target="_blank"}. +6. Toggle **Enable Destination** on to start sending data to Microsoft Bing CAPI from Segent. + +{% include components/actions-fields.html %} + From da027f8a3e28790ad479c5986f6819d4a8e0707a Mon Sep 17 00:00:00 2001 From: sade-wusi Date: Wed, 22 Oct 2025 15:06:06 +0100 Subject: [PATCH 2/5] Changed wording of overviews to match jira ticket more --- .../destinations/catalog/actions-ms-bing-ads-audiences/index.md | 2 +- .../destinations/catalog/actions-ms-bing-capi/index.md | 2 +- 2 files changed, 2 insertions(+), 2 deletions(-) diff --git a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md index 9be42af4d2..7eb1654a09 100644 --- a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md +++ b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md @@ -6,7 +6,7 @@ beta: true {% include content/plan-grid.md name="actions" %} -[Microsoft Bing Ads Audiences](https://ui.ads.microsoft.com//?utm_source=segmentio&utm_medium=docs&utm_campaign=partners){:target="_blank”} lets you sync audience data from your Segment source to Microsoft Advertising. Bing Ads allows you to deliver personalized ads to users across Microsoft platforms using Microsoft's audience targeting tools. +[Microsoft Bing Ads Audiences](https://ui.ads.microsoft.com//?utm_source=segmentio&utm_medium=docs&utm_campaign=partners){:target="_blank”} lets you sync Segment audience data to Microsoft Advertising's Customer match lists. This enables real-time or batch audience updates using Microsoft Advertising's Customer Management and Bulk APIs. You can use this destination to keep your audience targeting lists up to date across Microsoft platforms. ## Getting started diff --git a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md index d6aa697286..5728810ece 100644 --- a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md +++ b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md @@ -6,7 +6,7 @@ beta: true {% include content/plan-grid.md name="actions" %} -[Microsoft Bing Conversions API (CAPI)](https://ui.ads.microsoft.com//?utm_source=segmentio&utm_medium=docs&utm_campaign=partners){:target="_blank”} allows you to track offline conversions with enhanced customer attribution data, enabling cross-device and cross-platform conversion attribution. Offline conversions let you measure actions that happen outside of your website, such as in-store purchases driven by ad clicks. +[Microsoft Bing Conversions API (CAPI)](https://ui.ads.microsoft.com//?utm_source=segmentio&utm_medium=docs&utm_campaign=partners){:target="_blank”} lets you send offline conversion data from Segment to Microsoft Advertising. This enables enhanced customer attribution data and supports cross-device and cross-platform conversion attribution. You can use this destination to track offline actions, such as in-store purchases driven by ad clicks, and attribute them to your Microsoft Ads campaigns. ## Getting started From e46d81af6c054c3951c097eaea65391595ed37cb Mon Sep 17 00:00:00 2001 From: sade-wusi Date: Wed, 22 Oct 2025 15:07:52 +0100 Subject: [PATCH 3/5] fixed some things [netlify-build] --- .../destinations/catalog/actions-ms-bing-ads-audiences/index.md | 2 +- .../destinations/catalog/actions-ms-bing-capi/index.md | 2 +- 2 files changed, 2 insertions(+), 2 deletions(-) diff --git a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md index 7eb1654a09..c3af12d097 100644 --- a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md +++ b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md @@ -14,7 +14,7 @@ beta: true 2. Select Ms Bing Ads Audiences and click **Add destination**. 3. Select an existing source to connect to the destination. 4. Give the destination a name and click **Create destination**. -5. Connect your Microsoft account. Ensure that you grant Segment permissions to access your Microsoft account *(you can disconnect this later). +5. Connect your Microsoft account. Make sure that you grant Segment permissions to access your Microsoft account (you can disconnect this later). 6. In **Basic Settings**, enter the **Customer Account ID** and **Customer ID**. 7. Go to the **Mappings** tab to configure the mappings settings. 8. Toggle **Enable Destination** on to activate the integration. diff --git a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md index 5728810ece..fb4af9aba9 100644 --- a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md +++ b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md @@ -17,7 +17,7 @@ beta: true 5. In **Basic Settings**, enter the Bing **UetTag** and **ApiToken**. > * To find the UET tag, see Microsoft's steps on [how to create a UET tag](https://help.ads.microsoft.com/#apex/3/en/56682/2-500){:target="_blank"}. > * To generate the API token, contact Microsoft support or fill out a [request form](https://forms.office.com/Pages/ResponsePage.aspx?id=v4j5cvGGr0GRqy180BHbRwMZAe0PcMxHmZ0AjDaNRmxUM0o5UURRVktCRkxHNEFLTVNYQjI3NDNBUS4u){:target="_blank"}. -6. Toggle **Enable Destination** on to start sending data to Microsoft Bing CAPI from Segent. +6. Toggle **Enable Destination** on to start sending data to Microsoft Bing CAPI from Segment. {% include components/actions-fields.html %} From bf65a7eb8802c8613f7ba1987e056a6eccc35b00 Mon Sep 17 00:00:00 2001 From: sade-wusi Date: Wed, 22 Oct 2025 15:31:59 +0100 Subject: [PATCH 4/5] MS support contact details --- .../destinations/catalog/actions-ms-bing-capi/index.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md index fb4af9aba9..47ed1d627d 100644 --- a/src/connections/destinations/catalog/actions-ms-bing-capi/index.md +++ b/src/connections/destinations/catalog/actions-ms-bing-capi/index.md @@ -16,7 +16,7 @@ beta: true 4. Give the destination a name and click **Create destination**. 5. In **Basic Settings**, enter the Bing **UetTag** and **ApiToken**. > * To find the UET tag, see Microsoft's steps on [how to create a UET tag](https://help.ads.microsoft.com/#apex/3/en/56682/2-500){:target="_blank"}. - > * To generate the API token, contact Microsoft support or fill out a [request form](https://forms.office.com/Pages/ResponsePage.aspx?id=v4j5cvGGr0GRqy180BHbRwMZAe0PcMxHmZ0AjDaNRmxUM0o5UURRVktCRkxHNEFLTVNYQjI3NDNBUS4u){:target="_blank"}. + > * To generate the API token, contact [Microsoft support](https://about.ads.microsoft.com/en/support){:target="_blank"} or fill out a [request form](https://forms.office.com/Pages/ResponsePage.aspx?id=v4j5cvGGr0GRqy180BHbRwMZAe0PcMxHmZ0AjDaNRmxUM0o5UURRVktCRkxHNEFLTVNYQjI3NDNBUS4u){:target="_blank"}. 6. Toggle **Enable Destination** on to start sending data to Microsoft Bing CAPI from Segment. {% include components/actions-fields.html %} From 1f647106722b631736faeabb1219abd019a71b8b Mon Sep 17 00:00:00 2001 From: Sharon Adewusi Date: Thu, 23 Oct 2025 12:02:00 +0100 Subject: [PATCH 5/5] Update src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md Co-authored-by: rchinn1 <93161299+rchinn1@users.noreply.github.com> --- .../destinations/catalog/actions-ms-bing-ads-audiences/index.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md index c3af12d097..a71f5eca1f 100644 --- a/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md +++ b/src/connections/destinations/catalog/actions-ms-bing-ads-audiences/index.md @@ -14,7 +14,7 @@ beta: true 2. Select Ms Bing Ads Audiences and click **Add destination**. 3. Select an existing source to connect to the destination. 4. Give the destination a name and click **Create destination**. -5. Connect your Microsoft account. Make sure that you grant Segment permissions to access your Microsoft account (you can disconnect this later). +5. Connect your Microsoft account. Grant Segment permissions to access your Microsoft account (you can disconnect this later). 6. In **Basic Settings**, enter the **Customer Account ID** and **Customer ID**. 7. Go to the **Mappings** tab to configure the mappings settings. 8. Toggle **Enable Destination** on to activate the integration.