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+---
+title: Taguchi (Actions) Destination
+id: 68b6ddcd033b3f6d006d8e1f
+beta: true
+---
+
+{% include content/plan-grid.md name="actions" %}
+
+[Taguchi](https://taguchi.com.au){:target="_blank”} is a distributed customer engagement platform designed to help you communicate with customers. Taguchi provides tools for digital marketing, customer engagement, loyalty, marketing automation, targeting campaigns, and localized digital marketing.
+
+This destination is maintained by Taguchi. For any issues with the destination, [contact the Taguchi support team](mailto:support@taguchi.com){:target="_blank”}.
+
+## Getting started
+
+1. In your Segment workspace, go to the [Destination catalog page](https://app.segment.com/goto-my-workspace/destinations/catalog) and search for "Taguchi".
+2. Select the Taguchi (Actions) destination and click **Add Destination**.
+3. Select an existing source to connect to Taguchi (Actions).
+4. Go to the [Taguchi credential dashboard](https://login.taguchi.com.au/<organization>/settings/credentials){:target="_blank”}. Create a new credential and copy the **API key**.
+5. In Segment, paste the **API Key** in the Taguchi destination settings.
+6. Next, go to the [Taguchi integration dashboard](https://login.taguchi.com.au/<organization>/settings/integration){:target="_blank”} and create a new integration.
+7. Configure the integration:
+- Give it an appropriate Integration name.
+- Select API: **V5 endpoint (authenticated)** type.
+- Select the credential in Step 4 from the credential dropdown.
+- Select the **External ID (ref)** option in the Identify Profiles dropdown.
+- Enable the required checkboxes.
+8. Save and activate the integration.
+9. Copy the **Production Endpoint URL** from Taguchi. Return to Segment and paste the **Production Endpoint URL** in the Taguchi destination settings.
+10. Enter the **Organization ID** (found in the Taguchi dashboard). 
+
+{% include components/actions-fields.html settings="true" %}
+
+## Identify (Sync User Profile)
+
+Use [Identify](docs/connections/spec/identify) calls to sync user profile data to Taguchi. When configuring mappings in the destination setup:
+
+1. Select **Sync User Profile**.
+2. Define the **Event type** as **Identify**.
+
+Segment maps user traits to corresponding Taguchi fields, sending them to Taguchi as a subscriber profile.
+
+## Track (Sync Event)
+
+Use [Track](docs/connections/spec/track/) calls to sync event data to Taguchi. When configuring mappings in the destination setup:
+
+1. Select **Sync Event**.
+2. Define the **Event type** as **Track**.
+
+Segment maps user actions to corresponding Taguchi fields, sending them to Taguchi as subscriber events.