diff --git a/.travis.yml b/.travis.yml
index d475d5f7308..8a0f7d9fc60 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -15,6 +15,7 @@ script:
 - npm run verify
 after_success:
 - npm run publish-coverage-report
+- npm run publish-book
 - npm run semantic-release
 branches:
   except:
diff --git a/book/readme.md b/book/readme.md
index 59c6f10d37f..c342769903e 100644
--- a/book/readme.md
+++ b/book/readme.md
@@ -1,4 +1,4 @@
-<h1><img alt="Serenity/JS" src="../images/serenity-js.svg" id="cover-logo" /></h1>
+<h1><img alt="Serenity/JS" src="images/serenity-js.svg" id="cover-logo" /></h1>
 
 A handbook by [Jan Molak](https://janmolak.com)
 
diff --git a/package.json b/package.json
index c50e8c90dd2..00cff609365 100644
--- a/package.json
+++ b/package.json
@@ -26,6 +26,7 @@
     "coverage:report": "nyc report --reporter=html --reporter=lcov --temp-directory=./staging/reports/coverage --report-dir=./staging/reports/coverage",
     "report": "npm run coverage:merge && npm run coverage:report",
     "publish-coverage-report": "cat ./staging/reports/coverage/lcov.info | node ./node_modules/coveralls/bin/coveralls.js",
+    "publish-book": "rimraf _book && gitbook build && gh-pages -d _book",
     "semantic-release": "semantic-release pre && npm publish && semantic-release post"
   },
   "peerDependencies": {
@@ -66,6 +67,7 @@
     "cucumber": "1.3.1",
     "cz-conventional-changelog": "1.2.0",
     "express": "4.14.0",
+    "gh-pages": "0.12.0",
     "gitbook-cli": "2.3.0",
     "gitbook-plugin-addcssjs": "1.0.2",
     "gitbook-plugin-advanced-emoji": "0.2.1",