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README.md

README.md

Site Launch Checklist

A checklist of miscellaneous tasks to do before launching a public website.

Checklist

General

  • Strict usage of domain with or without www
  • Correct language set in HTML tag
  • Charset is set
  • HTML is valid
  • 404-page is available

SEO

  • Pages can be indexed
  • Pages have unique page titles (fewer than 70 characters, includes keywords).
  • Pages have unique meta descriptions (fewer than 156 characters, includes keywords).
  • Pages have keywords (fewer than 10, all words appear in page copy).
  • Images use the alt-attribute
  • Links use a title-attribute
  • A dynamic XML sitemap has been created.
  • The XML sitemap has been submitted to search engines.
  • H1s used for page titles and only one H1 per page
  • HTTPS is used on all pages

Google Analytics

  • Create Google Analytics account
  • Hook up the GA Tracking Code (typically in our analytics_lib.js file)
  • Set up relevant Goals and Funnels
  • Set up Google Webmaster Tools
  • Verify site in Webmaster Tools with DNS TXT record
  • Link Webmaster Tools to Google Analytics

Sharing

  • Set up general meta tags
  • <meta name=“description”>
  • <meta name=“author”>
  • Set up Facebook meta tags & validate here
  • <meta property=“og:site_name”>
  • <meta property=“og:title”>
  • <meta property=“og:type”>
  • <meta property=“og:description”>
  • <meta property=“og:url”>
  • <meta property=“og:image”>
  • Set up Twitter meta tags & validate here
  • <meta name=“twitter:card”>
  • <meta name=“twitter:site”>
  • <meta name=“twitter:creator”>
  • <meta name=“twitter:description”> (note that this needs to be under 200 characters)
  • <meta name=“twitter:title”>
  • <meta name=“twitter:url”>
  • <meta name=“twitter:image:src”>
  • Create 2-5 meme images using Canva or a similar tool

Mobile

Test on various mobile devices:

  • Scrolling is easy
  • Nav bar works
  • Hoverable things are tappable
  • Charts/maps look ok

Performance

Rendering

  • Viewport Meta Tag is used correctly
  • Displays & functions correctly in IE10
  • Displays & functions correctly in IE11
  • Displays & functions correctly in Microsoft Edge
  • Displays & functions correctly in Firefox (Windows)
  • Displays & functions correctly in Firefox (Mac)
  • Displays & functions correctly in Chrome (Windows)
  • Displays & functions correctly in Chrome (Mac)
  • Displays & functions correctly in Safari (Mac)
  • Displays & functions correctly in Safari (iOS – Mobile)
  • Displays & functions correctly in Safari (iOS – iPad)
  • Displays & functions correctly in Chrome (iOS – Mobile)
  • Displays & functions correctly in Chrome (iOS – iPad)
  • Displays & functions correctly in Chrome (Android – Mobile)
  • Displays & functions correctly in Chrome (Android – Tablet)
  • Displays & functions correctly on large resolutions

Accessibility

  • Color Contrast is good (WCAG 2.0)
  • WAI-ARIA roles are used
  • Usage of accessible elements like nav, footer, aside
  • URLs are accessible
  • Keyboard accessibility is available
  • Correct input types are used

Security

  • HTTPS is used on all pages
  • There is no mixed content on the pages
  • External plugins and trackings get loaded via HTTPS
  • Robots.txt is in use
  • Cross-Site-Scripting is not possible
  • HSTS Header is set
  • Content-Security-Policy is set and only allows specific hosts and no inline scripts

Useful links

License

This checklist is licensed under CC-BY-SA 4.0

Attribution