diff --git a/README.en.md b/README.en.md deleted file mode 100644 index 02a3c7a..0000000 --- a/README.en.md +++ /dev/null @@ -1,264 +0,0 @@ -# Chinese Copywriting Guidelines -[![devDependency Status](https://david-dm.org/sparanoid/chinese-copywriting-guidelines/dev-status.svg)](https://david-dm.org/sparanoid/chinese-copywriting-guidelines#info=devDependencies) -[![Built with Almace Scaffolding](https://d349cztnlupsuf.cloudfront.net/amsf-badge.svg)](http://sparanoid.com/note/chinese-copywriting-guidelines/) - -Chinese copywriting guidelines for better written communication. - -Other languages: - -- [English](README.en.md) -- [Chinese Traditional](README.md) -- [Chinese Simplifed](https://github.com/mzlogin/chinese-copywriting-guidelines) - ------ - -## Table of Contents - -- [Spacing](#spacing) - - [Place one space before/after English words](#place-one-space-beforeafter-english-words) - - [Place one space before/after numbers](#place-one-space-beforeafter-numbers) - - [Place one space between numbers and units](#place-one-space-between-numbers-and-units) - - [No additional spaces before/after punctuation in fullwidth form](#no-additional-spaces-beforeafter-punctuation-in-fullwidth-form) - - [`-ms-text-autospace` to the rescue?](#-ms-text-autospace-to-the-rescue) -- [Punctuation](#punctuation) - - [Avoid duplicate punctuation](#avoid-duplicate-punctuation) -- [Fullwidth and halfwidth](#fullwidth-and-halfwidth) - - [Use punctuation in fullwidth form](#use-punctuation-in-fullwidth-form) - - [Use numbers in halfwidth form](#use-numbers-in-halfwidth-form) - - [Use punctuation in halfwidth form for English sentences](#use-punctuation-in-halfwidth-form-for-english-sentences) -- [Nouns](#nouns) - - [Avoid jargons](#avoid-jargons) -- [Dispute](#dispute) - - [Add extra spaces before/after links](#add-extra-spaces-beforeafter-links) - - [Use corner brackets for Chinese Simplified](#use-corner-brackets-for-chinese-simplified) -- [Tools](#tools) -- [Examples of “Who is doing this?”](#examples-of-who-is-doing-this) -- [References](#references) - -## Spacing - -「有研究顯示,打字的時候不喜歡在中文和英文之間加空格的人,感情路都走得很辛苦,有七成的比例會在 34 歲的時候跟自己不愛的人結婚,而其餘三成的人最後只能把遺產留給自己的貓。畢竟愛情跟書寫都需要適時地留白。 - -與大家共勉之。」——[vinta/paranoid-auto-spacing](https://github.com/vinta/pangu.js) - -### Place one space before/after English words - -Good: - -> 在 LeanCloud 上,數據存儲是圍繞 `AVObject` 進行的。 - -Bad: - -> 在LeanCloud上,數據存儲是圍繞`AVObject`進行的。 - -> 在 LeanCloud上,數據存儲是圍繞`AVObject` 進行的。 - -An example of complete and correct usage: - -> 在 LeanCloud 上,数据存储是围绕 `AVObject` 进行的。每个 `AVObject` 都包含了与 JSON 兼容的 key-value 对应的数据。数据是 schema-free 的,你不需要在每个 `AVObject` 上提前指定存在哪些键,只要直接设定对应的 key-value 即可。 - -Exceptions: For product and brand names, please refer to the writing format of the official definition. For example, use “豆瓣FM” instead of “豆瓣 FM”. - -### Place one space before/after numbers - -Good: - -> 今天出去買菜花了 5000 元。 - -Bad: - -> 今天出去買菜花了 5000元。 - -> 今天出去買菜花了5000元。 - -### Place one space between numbers and units - -Good: - -> 我家的光纖入屋寬頻有 10 Gbps,SSD 一共有 20 TB。 - -Bad: - -> 我家的光纖入屋寬頻有 10Gbps,SSD 一共有 20TB。 - -Exceptions: There should not be any spacing between numbers and degrees/percentages. - -Good: - -> 今天是 233° 的高溫。 - -> 新 MacBook Pro 有 15% 的 CPU 性能提升。 - -Bad: - -> 今天是 233 ° 的高溫。 - -> 新 MacBook Pro 有 15 % 的 CPU 性能提升。 - -### No additional spaces before/after punctuation in fullwidth form - -Good: - -> 剛剛買了一部 iPhone,好開心! - -Bad: - -> 剛剛買了一部 iPhone ,好開心! - -> 剛剛買了一部 iPhone, 好開心! - -### `-ms-text-autospace` to the rescue? - -Microsoft provides a CSS property [`-ms-text-autospace`](http://msdn.microsoft.com/en-us/library/ie/ms531164(v=vs.85).aspx) that can specify the autospacing and narrow space width adjustment of text. However it's not popular, and on other platforms such as OS X and iOS we can not use this feature. So it's better for you to keep up the habit. - -## Punctuation - -### Avoid duplicate punctuation - -Good: - -> 德國隊竟然戰勝了巴西隊! - -> 她竟然對你說「喵」?! - -Bad: - -> 德國隊竟然戰勝了巴西隊!! - -> 德國隊竟然戰勝了巴西隊!!!!!!!! - -> 她竟然對你說「喵」??!! - -> 她竟然對你說「喵」?!?!??!! - -## Fullwidth and halfwidth - -If you’re not familiar with fullwidth and halfwidth forms please refer to [Halfwidth and fullwidth forms](https://en.wikipedia.org/wiki/Halfwidth_and_fullwidth_forms) on Wikipedia. - -### Use punctuation in fullwidth form - -Good: - -> 嗨!你知道嘛?今天前台的小妹跟我說「喵」了哎! - -> 核磁共振成像(NMRI)是什麼原理都不知道?JFGI! - -Bad: - -> 嗨! 你知道嘛? 今天前台的小妹跟我說 "喵" 了哎! - -> 嗨!你知道嘛?今天前台的小妹跟我說"喵"了哎! - -> 核磁共振成像 (NMRI) 是什麼原理都不知道? JFGI! - -> 核磁共振成像(NMRI)是什麼原理都不知道?JFGI! - -### Use numbers in halfwidth form - -Good: - -> 這件蛋糕只賣 1000 元。 - -Bad: - -> 這件蛋糕只賣 1000 元。 - -Exceptions: fullwidth numbers are acceptable for better visual alignment in graphic design. - -### Use punctuation in halfwidth form for English sentences - -Good: - -> 賈伯斯那句話是怎麼說的?「Stay hungry, stay foolish.」 - -> 推薦你閱讀《Hackers & Painters: Big Ideas from the Computer Age》,非常的有趣。 - -Bad: - -> 賈伯斯那句話是怎麼說的?「Stay hungry,stay foolish。」 - -> 推薦你閱讀《Hackers&Painters:Big Ideas from the Computer Age》,非常的有趣。 - -## Nouns - -### Avoid jargons - -Good: - -> 我們需要一位熟悉 JavaScript、HTML5,至少理解一种框架(如 Backbone.js、AngularJS、React 等)的前端開發者。 - -Bad: - -> 我們需要一位熟悉 Js、h5,至少理解一种框架(如 backbone、angular、RJS 等)的 FED。 - -## Dispute - -The following usages comprise of personal characteristics. As such, from the perspective of copywriting guidelines, they are still correct regardless of whether they comply with the following rules. - -### Add extra spaces before/after links - -Usage: - -> 请 [提交一个 issue](#) 并分配给相关同事。 - -> 訪問我們網站的最新動態,請 [點擊這裡](#) 進行訂閱! - -compared with: - -> 请[提交一个 issue](#) 并分配给相关同事。 - -> 訪問我們網站的最新動態,請[點擊這裡](#)進行訂閱! - -### Use corner brackets for Chinese Simplified - -Usage: - -> 「老师,『有条不紊』的『紊』是什么意思?」 - -compared with: - -> “老师,‘有条不紊’的‘紊’是什么意思?” - -## Tools - -Repository | Language ---- | --- -[vinta/paranoid-auto-spacing](https://github.com/vinta/paranoid-auto-spacing) | JavaScript -[huei90/pangu.node](https://github.com/huei90/pangu.node) | Node.js -[huacnlee/auto-correct](https://github.com/huacnlee/auto-correct) | Ruby -[sparanoid/space-lover](https://github.com/sparanoid/space-lover) | PHP (WordPress) -[nauxliu/auto-correct](https://github.com/NauxLiu/auto-correct) | PHP -[hotoo/pangu.vim](https://github.com/hotoo/pangu.vim) | Vim -[sparanoid/grunt-auto-spacing](https://github.com/sparanoid/grunt-auto-spacing) | Node.js (Grunt) -[hjiang/scripts/add-space-between-latin-and-cjk](https://github.com/hjiang/scripts/blob/master/add-space-between-latin-and-cjk) | Python - -## Examples of “Who is doing this?” - -Website | Copywriting | UGC ---- | --- | --- -[Apple China](http://www.apple.com/cn/) | Yes | N/A -[Apple Hong Kong](http://www.apple.com/hk/) | Yes | N/A -[Apple Taiwan](http://www.apple.com/tw/) | Yes | N/A -[Microsoft China](http://www.microsoft.com/zh-cn/) | Yes | N/A -[Microsoft Hong Kong](http://www.microsoft.com/zh-hk/) | Yes | N/A -[Microsoft Taiwan](http://www.microsoft.com/zh-tw/) | Yes | N/A -[LeanCloud](https://leancloud.cn/) | Yes | N/A -[Zhihu](https://www.zhihu.com/) | Yes | Partial -[V2EX](https://www.v2ex.com/) | Yes | Yes -[SegmentFault](https://segmentfault.com/) | Yes | Partial -[Apple4us](http://apple4us.com/) | Yes | N/A -[Wandoujia](https://www.wandoujia.com/) | Yes | N/A -[Ruby China](https://ruby-china.org/) | Yes | Partial -[PHPHub](https://phphub.org/) | Yes | Partial - -## References - -- [Guidelines for Using Capital Letters - About.com](http://grammar.about.com/od/punctuationandmechanics/a/Guidelines-For-Using-Capital-Letters.htm) -- [Letter case - Wikipedia](http://en.wikipedia.org/wiki/Letter_case) -- [Punctuation - Oxford Dictionaries](http://www.oxforddictionaries.com/words/punctuation) -- [Punctuation - The Purdue OWL](https://owl.english.purdue.edu/owl/section/1/6/) -- [How to Use English Punctuation Correctly - wikiHow](http://www.wikihow.com/Use-English-Punctuation-Correctly) -- [格式 - openSUSE](https://zh.opensuse.org/index.php?title=Help:%E6%A0%BC%E5%BC%8F) -- [全形和半形 - 維基百科](http://zh.wikipedia.org/wiki/%E5%85%A8%E5%BD%A2%E5%92%8C%E5%8D%8A%E5%BD%A2) -- [引號 - 維基百科](http://zh.wikipedia.org/wiki/%E5%BC%95%E8%99%9F) -- [疑問驚嘆號 - 維基百科](http://zh.wikipedia.org/wiki/%E7%96%91%E5%95%8F%E9%A9%9A%E5%98%86%E8%99%9F)