diff --git a/code/lib/cli/src/detect.test.ts b/code/lib/cli/src/detect.test.ts
index 9f898a377381..0c463a0056e2 100644
--- a/code/lib/cli/src/detect.test.ts
+++ b/code/lib/cli/src/detect.test.ts
@@ -1,8 +1,8 @@
 import * as fs from 'fs';
 import { logger } from '@storybook/node-logger';
 import { getBowerJson } from './helpers';
-import { detect, detectFrameworkPreset, detectLanguage, isStorybookInstalled } from './detect';
-import { ProjectType, SUPPORTED_RENDERERS, SupportedLanguage } from './project_types';
+import { detect, detectFrameworkPreset, detectLanguage } from './detect';
+import { ProjectType, SupportedLanguage } from './project_types';
 import type { PackageJsonWithMaybeDeps } from './js-package-manager';
 
 jest.mock('./helpers', () => ({
@@ -346,36 +346,6 @@ describe('Detect', () => {
     expect(detectLanguage()).toBe(SupportedLanguage.JAVASCRIPT);
   });
 
-  describe('isStorybookInstalled should return', () => {
-    it('false if empty devDependency', () => {
-      expect(isStorybookInstalled({ devDependencies: {} }, false)).toBe(false);
-    });
-
-    it('false if no devDependency', () => {
-      expect(isStorybookInstalled({}, false)).toBe(false);
-    });
-
-    SUPPORTED_RENDERERS.forEach((framework) => {
-      it(`true if devDependencies has ${framework} Storybook version`, () => {
-        const devDependencies = {
-          [`@storybook/${framework}`]: '4.0.0-alpha.21',
-        };
-        expect(isStorybookInstalled({ devDependencies }, false)).toBeTruthy();
-      });
-    });
-
-    it('false if forced flag', () => {
-      expect(
-        isStorybookInstalled(
-          {
-            devDependencies: { '@storybook/react': '4.0.0-alpha.21' },
-          },
-          true
-        )
-      ).toBe(false);
-    });
-  });
-
   describe('detectFrameworkPreset should return', () => {
     afterEach(() => {
       jest.clearAllMocks();
diff --git a/code/lib/cli/src/detect.ts b/code/lib/cli/src/detect.ts
index 74db230922ad..e360702d8e51 100644
--- a/code/lib/cli/src/detect.ts
+++ b/code/lib/cli/src/detect.ts
@@ -4,17 +4,16 @@ import semver from 'semver';
 import { logger } from '@storybook/node-logger';
 
 import { pathExistsSync } from 'fs-extra';
-import { join } from 'path';
+import { join, resolve } from 'path';
 import type { TemplateConfiguration, TemplateMatcher } from './project_types';
 import {
   ProjectType,
   supportedTemplates,
-  SUPPORTED_RENDERERS,
   SupportedLanguage,
   unsupportedTemplate,
   CoreBuilder,
 } from './project_types';
-import { getBowerJson, isNxProject, paddedLog } from './helpers';
+import { commandLog, getBowerJson, isNxProject } from './helpers';
 import type { JsPackageManager, PackageJson, PackageJsonWithMaybeDeps } from './js-package-manager';
 import { detectWebpack } from './detect-webpack';
 
@@ -112,12 +111,12 @@ export function detectFrameworkPreset(
 export function detectBuilder(packageManager: JsPackageManager, projectType: ProjectType) {
   const viteConfig = findUp.sync(viteConfigFiles);
   if (viteConfig) {
-    paddedLog('Detected Vite project. Setting builder to Vite');
+    commandLog('Detected Vite project. Setting builder to Vite')();
     return CoreBuilder.Vite;
   }
 
   if (detectWebpack(packageManager)) {
-    paddedLog('Detected webpack project. Setting builder to webpack');
+    commandLog('Detected webpack project. Setting builder to webpack')();
     return CoreBuilder.Webpack5;
   }
 
@@ -134,26 +133,8 @@ export function detectBuilder(packageManager: JsPackageManager, projectType: Pro
   }
 }
 
-export function isStorybookInstalled(
-  dependencies: Pick<PackageJson, 'devDependencies'> | false,
-  force?: boolean
-) {
-  if (!dependencies) {
-    return false;
-  }
-
-  if (!force && dependencies.devDependencies) {
-    if (
-      SUPPORTED_RENDERERS.reduce(
-        (storybookPresent, framework) =>
-          storybookPresent || !!dependencies.devDependencies[`@storybook/${framework}`],
-        false
-      )
-    ) {
-      return true;
-    }
-  }
-  return false;
+export function isStorybookInstantiated(configDir = resolve(process.cwd(), '.storybook')) {
+  return fs.existsSync(configDir);
 }
 
 export function detectPnp() {
diff --git a/code/lib/cli/src/initiate.ts b/code/lib/cli/src/initiate.ts
index 1d02074d40fa..7efbb4b6ec08 100644
--- a/code/lib/cli/src/initiate.ts
+++ b/code/lib/cli/src/initiate.ts
@@ -5,7 +5,13 @@ import { telemetry } from '@storybook/telemetry';
 import { withTelemetry } from '@storybook/core-server';
 
 import { installableProjectTypes, ProjectType } from './project_types';
-import { detect, isStorybookInstalled, detectLanguage, detectBuilder, detectPnp } from './detect';
+import {
+  detect,
+  isStorybookInstantiated,
+  detectLanguage,
+  detectBuilder,
+  detectPnp,
+} from './detect';
 import { commandLog, codeLog, paddedLog } from './helpers';
 import angularGenerator from './generators/ANGULAR';
 import aureliaGenerator from './generators/AURELIA';
@@ -77,118 +83,118 @@ const installStorybook = async <Project extends ProjectType>(
 
       case ProjectType.REACT:
         return reactGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "React" app\n')
+          commandLog('Adding Storybook support to your "React" app')
         );
 
       case ProjectType.REACT_NATIVE: {
         return reactNativeGenerator(packageManager, npmOptions).then(
-          commandLog('Adding Storybook support to your "React Native" app\n')
+          commandLog('Adding Storybook support to your "React Native" app')
         );
       }
 
       case ProjectType.QWIK: {
         return qwikGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Qwik" app\n')
+          commandLog('Adding Storybook support to your "Qwik" app')
         );
       }
 
       case ProjectType.WEBPACK_REACT:
         return webpackReactGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Webpack React" app\n')
+          commandLog('Adding Storybook support to your "Webpack React" app')
         );
 
       case ProjectType.REACT_PROJECT:
         return reactGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "React" library\n')
+          commandLog('Adding Storybook support to your "React" library')
         );
 
       case ProjectType.NEXTJS:
         return nextjsGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Next" app\n')
+          commandLog('Adding Storybook support to your "Next" app')
         );
 
       case ProjectType.SFC_VUE:
         return sfcVueGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Single File Components Vue" app\n')
+          commandLog('Adding Storybook support to your "Single File Components Vue" app')
         );
 
       case ProjectType.VUE:
         return vueGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Vue" app\n')
+          commandLog('Adding Storybook support to your "Vue" app')
         );
 
       case ProjectType.VUE3:
         return vue3Generator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Vue 3" app\n')
+          commandLog('Adding Storybook support to your "Vue 3" app')
         );
 
       case ProjectType.ANGULAR:
-        commandLog('Adding Storybook support to your "Angular" app\n');
+        commandLog('Adding Storybook support to your "Angular" app');
         return angularGenerator(packageManager, npmOptions, generatorOptions, options);
 
       case ProjectType.EMBER:
         return emberGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Ember" app\n')
+          commandLog('Adding Storybook support to your "Ember" app')
         );
 
       case ProjectType.MITHRIL:
         return mithrilGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Mithril" app\n')
+          commandLog('Adding Storybook support to your "Mithril" app')
         );
 
       case ProjectType.MARIONETTE:
         return marionetteGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Marionette.js" app\n')
+          commandLog('Adding Storybook support to your "Marionette.js" app')
         );
 
       case ProjectType.MARKO:
         return markoGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Marko" app\n')
+          commandLog('Adding Storybook support to your "Marko" app')
         );
 
       case ProjectType.HTML:
         return htmlGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "HTML" app\n')
+          commandLog('Adding Storybook support to your "HTML" app')
         );
 
       case ProjectType.WEB_COMPONENTS:
         return webComponentsGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "web components" app\n')
+          commandLog('Adding Storybook support to your "web components" app')
         );
 
       case ProjectType.RIOT:
         return riotGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "riot.js" app\n')
+          commandLog('Adding Storybook support to your "riot.js" app')
         );
 
       case ProjectType.PREACT:
         return preactGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Preact" app\n')
+          commandLog('Adding Storybook support to your "Preact" app')
         );
 
       case ProjectType.SVELTE:
         return svelteGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Svelte" app\n')
+          commandLog('Adding Storybook support to your "Svelte" app')
         );
 
       case ProjectType.SVELTEKIT:
         return svelteKitGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "SvelteKit" app\n')
+          commandLog('Adding Storybook support to your "SvelteKit" app')
         );
 
       case ProjectType.RAX:
         return raxGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Rax" app\n')
+          commandLog('Adding Storybook support to your "Rax" app')
         );
 
       case ProjectType.AURELIA:
         return aureliaGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Aurelia" app\n')
+          commandLog('Adding Storybook support to your "Aurelia" app')
         );
 
       case ProjectType.SERVER:
         return serverGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "Server" app\n')
+          commandLog('Adding Storybook support to your "Server" app')
         );
 
       case ProjectType.NX /* NX */:
@@ -200,7 +206,7 @@ const installStorybook = async <Project extends ProjectType>(
 
       case ProjectType.SOLID:
         return solidGenerator(packageManager, npmOptions, generatorOptions).then(
-          commandLog('Adding Storybook support to your "SolidJS" app\n')
+          commandLog('Adding Storybook support to your "SolidJS" app')
         );
 
       case ProjectType.UNSUPPORTED:
@@ -313,22 +319,31 @@ async function doInitiate(options: CommandOptions, pkg: PackageJson): Promise<vo
   }
   done();
 
-  const storybookInstalled = isStorybookInstalled(packageJson, options.force);
+  const storybookInstantiated = isStorybookInstantiated();
 
-  if (storybookInstalled && projectType !== ProjectType.ANGULAR) {
+  if (storybookInstantiated && projectType !== ProjectType.ANGULAR) {
     logger.log();
-    paddedLog('There seems to be a Storybook already available in this project.');
-    paddedLog('Apply following command to force:\n');
-    codeLog(['sb init [options] -f']);
-
-    // Add a new line for the clear visibility.
+    const { force } = await prompts([
+      {
+        type: 'confirm',
+        name: 'force',
+        message:
+          'We found a .storybook config directory in your project. Therefore we assume that Storybook is already instantiated for your project. Do you still want to continue and force the initialization?',
+      },
+    ]);
     logger.log();
-    throw new HandledError(`Angular project already installed`);
+
+    if (force) {
+      // eslint-disable-next-line no-param-reassign
+      options.force = true;
+    } else {
+      process.exit(0);
+    }
   }
 
   const installResult = await installStorybook(projectType as ProjectType, packageManager, options);
 
-  if (!options.skipInstall && !storybookInstalled) {
+  if (!options.skipInstall) {
     await packageManager.installDependencies();
   }