diff --git a/docs/_includes/analytics.html b/docs/_includes/analytics.html
new file mode 100644
index 000000000..0cdbad25d
--- /dev/null
+++ b/docs/_includes/analytics.html
@@ -0,0 +1,7 @@
+<!-- Google Tag Manager -->
+<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
+new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
+j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
+'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
+})(window,document,'script','dataLayer','GTM-BVCN');</script>
+<!-- End Google Tag Manager -->
diff --git a/docs/_includes/head.html b/docs/_includes/head.html
index 80ae0323a..e4d432e12 100644
--- a/docs/_includes/head.html
+++ b/docs/_includes/head.html
@@ -13,3 +13,5 @@
 
   <script src="https://code.jquery.com/jquery-2.2.4.min.js"></script>
   <script src="https://maxcdn.bootstrapcdn.com/bootstrap/3.3.6/js/bootstrap.min.js"></script>
+
+{% if jekyll.environment == "production" %}{% include analytics.html %}{% endif %}
diff --git a/docs/docs/sign-in-out.md b/docs/docs/sign-in-out.md
index f619aaeab..77cb78108 100644
--- a/docs/docs/sign-in-out.md
+++ b/docs/docs/sign-in-out.md
@@ -2,7 +2,7 @@
 title: Sign In and Out
 layout: docs
 ---
-
+## Signing in and out
 To sign in and out of Tableau Server, call the `Auth.sign_in` and `Auth.sign_out` functions like so:
 
 ```py
@@ -18,22 +18,53 @@ server.auth.sign_in(tableau_auth)
 server.auth.sign_out()
 ```
 
+Alternatively, for short programs, consider using a `with` block:
+
+```py
+import tableauserverclient as TSC
+
+tableau_auth = TSC.TableauAuth('USERNAME', 'PASSWORD')
+server = TSC.Server('http://SERVER_URL')
+
+with server.auth.sign_in(tableau_auth):
+    # Do awesome things here!
+
+# No need to call auth.sign_out() as the Auth context manager will handle that on exiting the with block
+```
+
 <div class="alert alert-info">
     <b>Note:</b> When you sign in, the TSC library manages the authenticated session for you, however it is still
     limited by the maximum session length (of four hours) on Tableau Server.
 </div>
 
-
-Alternatively, for short programs, consider using a `with` block:
+### Disabling certificate verification and warnings
+Certain environments may throw errors related to SSL configuration, such as self-signed certificates or expired certificates. These errors can be avoided by disabling certificate verification with ```add_http_options```:
 
 ```py
 import tableauserverclient as TSC
 
 tableau_auth = TSC.TableauAuth('USERNAME', 'PASSWORD')
 server = TSC.Server('http://SERVER_URL')
+server.add_http_options({'verify': False})
+```
 
-with server.auth.sign_in(tableau_auth):
-    # Do awesome things here!
+However, each subsequent REST API call will print an ```InsecureRequestWarning```:
+```
+InsecureRequestWarning: Unverified HTTPS request is being made. Adding certificate verification is strongly advised. See: https://urllib3.readthedocs.io/en/latest/security.html
+InsecureRequestWarning)
+```
+
+These warnings can be disabled by adding the following lines to your script:
+```py
+import requests
+from requests.packages.urllib3.exceptions import InsecureRequestWarning
+requests.packages.urllib3.disable_warnings(InsecureRequestWarning)
 ```
 
-The TSC library signs you out of Tableau Server when you exit out of the `with` block.
+### A better way to avoid certificate warnings
+Instead of disabling warnings and certificate verification to workaround issues with untrusted certificates, the best practice is to use a certificate signed by a Certificate Authority.
+
+If you have the ability to do so, we recommend the following Certificate Authorities:
+* [GlobalSign](https://www.globalsign.com/en/)
+* [Let's Encrypt](https://letsencrypt.org/) - a free, automated, and open Certificate Authority
+* [SSL.com](https://www.ssl.com/)